Best moment of the night.

 

They couldn't use anything from his new album?

Whatever, its a solid commercial. I like it.

 

If you look up the lyrics to that song it actually kind of fits with Chryslers rebirth. Also I believe that song was from the 8mile sound track which is from Detroit.

 

Good commercial.

I think this would have had a little more meaning to it if it was about Chrysler's best current effort aka the 300, and not the band aid aka the 200.

 

I loved the commercial too, but the Sebring!? (oh, sorry "200") the 300 would have been a much better fit, but they know that will sell, the 200 is the one that needs the help, so I'm OK with it.

 

I LOVE IT!!!! Best car commercial ever...but why couldn't it have been for the 300C?

 

Because the general public knows nothing about the 200c. Good press.

 

Yeah, I was so stoked at the Detroit scenes that I didn't realize it wasn't the new 300 until the end.

 

Ugh..... Great commercial, but seriously the 200? Which is still a Sebring with a slightly new look...... Why not the new 300.....

 

Despite sharing some sheetmetal the reviews I've read are basically saying there's no comparison between the 200 and Sebring otherwise

 

I agree -- awesome commercial. Chrysler has been making some great commercials lately... definitely a far cry from this:

Eminem > Celine Dion
200 > Sebring

Good job Chrysler on both accounts.

 

I agree -- awesome commercial. Chrysler has been making some great commercials lately... definitely a far cry from this:

http://www.youtube.com/watch?v=_bFT6cuAF9o

Eminem > Celine Dion
200 > Sebring

Good job Chrysler on both accounts.

Ah but what about Diana Krall? Hubba hubba

 

Pretty much all my non-car friends think that the "new" 200 is a great looking car.

Regardless, that was a great commercial.

 

I love their "Imported from Detroit" tagline, great ad.

 

Chrysler's advertising company has been on a hell of a roll since the 2011 Grand Jeep Cherokee Commercial.

I watched his movie, like the Slim Shady songs on the radio, and own none of his CDs. But everyone knows where he is from and he has the best selling CD this year.

 

I have to say, that all these Chrysler commercials really stir emotional Pride for being an American and buying American. Another well done ad by Chrysler....

 

Agreed. I like the "Imported from Detroit."

M&M is not my choice for the lead in an ad. Unless it's an ad for a rehab where he's successfully undergone substance abuse and antisocial personality disorder treatment.
He's a seriously dysfunctional individual with very bad habits and an attitude. He should not be glorified.

Otherwise I like the ad and its grittiness.

BTW I went to the Chrysler site and checked out the 2011 200 and they show only the 2.4 four.

Then I went to the MT and CaD preview tests and note the 200 can be had with the new Pentastar V6 and 6-speed.

Wake up Chrysler, keep your website up to date please.

 

My favorite is the one called "arrive in style" which pays homage to the classic Chryslers of the past. Back when huge tail fins, lots of chrome, V8 engines, and ****pit-themed interiors were the order of the day. The new 300C doesn't even come close to the original 300 C's of the 1950's, but it's a huge improvement over the previous model nonetheless.

 

They used the 200 because its built in Detroit. 300 is Canadian, and the T&C is well...a minivan.

Im mixed on the commercial.

 

Im mixed on the commercial.

I had mixed feelings on the commercial as well... It started really well. After the opening 5 seconds I told our Super Bowl crowd this was a new Chrysler ad. Everyone was paying attention and most everyone liked the ad... Until the end. When they revealed the "luxury" they spoke of in the spot was a Sebring, er I mean a 200 being promoted by a rapper. Half the room didn't know who he was until they asked... At that point, everyone lost all interest in the ad and the car...

It was a strange dynamic where most of us thought it was a great spot until the end when the less than luxurious car and questionable pitchman were revealed. It was strange...

Even stranger: The best received car commercial of the night was the Camaro "Miss Evelyn" spot... It went over really well at our party, which surprised me. I think the ad is decent, not great, not bad.

But the best received ad overall was the Doritos spot where the friend sprinkled Dorito crumbs on the dead fish, plant, and ultimately grandpa's ashes...

 

I definitely liked GM's advertising blitz during and after the game, but this Chrysler commercial was impressive. I agree with others that the 200, aka Sebring, is a pretty weak car, but it is one of the first (baby) steps in the turnaround of Chrysler so I think it was mostly used as a symbol in this commercial.

 

I'd buy a 200

 

I'm just so proud that no one has come into this thread with the token "OMG DID U GUYZ NO CHRYSLUR IS REALLY ITALIAN LOL" comment. Thanks.

 

Great ad. I'm loving that slogan.

 

Amazing!!!

Bravo Chrysler!

Best car commercial I've seen in a long time.

Easily blows anything from GM out of the water... But then, that's becoming the normal relationship between these two companies.

 

I vote for the Doritos ad also. That was the best of the night.

 

:clap:

Chrysler's been on my radar a lot in the past week. I think this ad is the ad everyone's been waiting for, from one of the Big Three, and I'm glad it was Chrysler. It's hard not to root for them.

Speaking to the Chrysler 200, I was never convinced it was a bad vehicle... just not fully developed.

 

Best commercial of the night. You dont have to be from Michigan, or a Chrysler fan to like it. Kudos around.

 

That commercial was AWESOME. That's really the best description I've got for it. Just... YEAH.

 

I think that's the only Eminem song that I like, and I don't care for him or the car all that much, but that commercial was epic--easily one of the best of all time. **** yeah.

 

Awesome commercial, but I fear it was wasted on the wrong car. As others have already voiced, I think the 300 should have been used. At least that car strongly embodies the values that for many define 'American luxury.'