GMC has literally been the ONLY GM brand in North America that has stuck to their purpose and marketing strategy for nearly 10+ years. The "We are professional grade" stuff has stuck, and looking at their buyer statistics...it seems to be effective too.
Each press event I go to, designers are THRILLED to tell me that they finally get to give GMC its own design DNA. We're starting to see the fruits of their labor now:
Best looking overall lineup at GM? I'd say yes. GMC has become GM's hidden gem.
Each press event I go to, designers are THRILLED to tell me that they finally get to give GMC its own design DNA. We're starting to see the fruits of their labor now:




Best looking overall lineup at GM? I'd say yes. GMC has become GM's hidden gem.