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First Test: 2015 Ford Expedition King Ranch EL

9.6K views 81 replies 41 participants last post by  CJH  
This is yet another example of why GM should continue to worry. While GM management keeps trying to sort their priorities out, and continues to pour huge amounts of money into Cadillac at the expense of overly conservative efforts elsewhere, Ford continues to execute across the board. If this placeholder refresh is reviewing this well, what happens when alloy bodied Gator and Expy replacements hit in two years? Worth mentioning is that these vehicles will almost certainly benefit even more from an aluminum intensive approach than will the pickups. Unless GM gets serious about getting their house in order this will not end well and they can't just assume that leadership in this segment now will keep them safe......ask them how that is working for Silverado.
The Expedition and Navigator will never outsell the Tahoe/Suburban and Escalade... just like the GM pickups will never outsell the F-Series. However, Expedition and Navigator sales can certainly be higher than they are today, with a little bit of marketing behind them.
 
The new GM SUV's look really good in person...I agree they don't look so hot in photos, but in the real world they are very handsome and upscale looking.
I see probably 1,000 of them a day... they're even worse in person, if that were possible. For the Chevy, if they just made the headlights square, that would instantly solve the problem. The GMC is just a huge mess up front... tiny headlights, comical oversized grill.

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Yet, the Chevy and GMC pickups look fantastic.

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That's pretty subjective. I guess we'll just have to wait and see if the GM SUVs maintain their significant sales lead in this segment. That will tell us just how ugly these trucks are.
GMC is terrible as well.

If they put the Silverado and Sierra front ends on the SUVs, they would look great. I think the GM trucks are just fantastic looking (the front ends, at least), so I can't believe how awful the SUVs look in comparison.

As far as the sales lead... I'd love to know how many retail Tahoes and Suburbans Chevy sells.
 
Last generation, Suburban was the clear winner, despite the awful third row.

This generation, Suburban has been uglified, the Expedition hasn't gotten any uglier, and at least the Expedition has a usable third row.