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Link: Edmunds.com
Source: Ford Motor Company
Mustang Sales
May 2008: 9,633
May 2007: 17,478
Percent Change: -44.9
SANTA MONICA, California — Rising fuel prices be damned, GM is not giving up on its plan to launch the much-anticipated 2010 Chevrolet Camaro. What it may continue to fine-tune however, is the Camaro's powertrain options and its approach to marketing the new performance muscle car.
"Everyone thinks we'll be positioning the Camaro as a burn-ass hot rod," said Mark LaNeve, GM's vice president of sales and marketing. "But that's only about 30 percent of the business. The other two-thirds will come from 27-mpg V6 sales, with a significant female share."
LaNeve also said that GM is "not operating under the assumption that fuel prices will go down," and that Chevrolet is "looking at plans for a four-cylinder" for the Camaro, "but we don't have it done yet."
Source: Ford Motor Company
Mustang Sales
May 2008: 9,633
May 2007: 17,478
Percent Change: -44.9
SANTA MONICA, California — Rising fuel prices be damned, GM is not giving up on its plan to launch the much-anticipated 2010 Chevrolet Camaro. What it may continue to fine-tune however, is the Camaro's powertrain options and its approach to marketing the new performance muscle car.
"Everyone thinks we'll be positioning the Camaro as a burn-ass hot rod," said Mark LaNeve, GM's vice president of sales and marketing. "But that's only about 30 percent of the business. The other two-thirds will come from 27-mpg V6 sales, with a significant female share."
LaNeve also said that GM is "not operating under the assumption that fuel prices will go down," and that Chevrolet is "looking at plans for a four-cylinder" for the Camaro, "but we don't have it done yet."