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Styling can't possibly sell a Toyota! With the exception of the Camry and Corolla the rest of the Toyota line is pretty ugly in general. The Echo is repulsive along with the new Solara and Prius. And most never warmed to the Matrix or Celica either. I guess the trucks look ok for now though. No it's quality that sells a Toyota or perceived quality if you really want to be technical.
 
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