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Toyota, Mazda form partnership to share technologies, confront cost challenges

3K views 19 replies 17 participants last post by  XJCherokee  
So this will end up in a merger and you will see that Sergio Marchionne predicting that more consolidation is needed will come true


John 25:11
Jesus said to her, "I am the resurrection and the life; he who believes in Me will live even if he dies, 26and everyone who lives and believes in Me will never die.
Speaking of Marchionne, here PDL's rant from AE "on the Table" http://www.autoextremist.com/on-the-table1/

FCA. Speaking of forming partnerships to reduce costs and share technologies, Toyota Motor Corp. and Mazda Motor Corp. have agreed to form a “long-term partnership” for collaboration on products, manufacturing and technologies as a means to spread development costs while contending with tightening emissions standards, as Automotive News and other sources have reported. The companies will forge a joint committee to figure out “how best to utilize each company’s respective strengths,” according to a statement. Toyota CEO Akio Toyoda and Mazda CEO Masamichi Kogai didn't elaborate on what the cooperation could possibly deliver. “This is an engagement announcement, not a marriage announcement,” Toyoda said. Well, there goes one corporate tie-up that Marchionne won't be a part of. The funny thing is, it remains to be seen whether there will even be a chair for FCA when the music stops. Why? Marchionne hasn't exactly endeared himself to his peers over the last several years.
 
Interesting partnership. It makes a lot of sense strategically, but would have thought that Mitsubishi, Suzuki, and Mazda cooperating would have yielded greater synergies and possibility for savings.

I guess this must mean that FCA's hopes of deepening their cooperation with Mazda is now off the table.
I wonder, it sound a bit far-fetched, but does Toyota did this move to block the road to a surging FCA because they know the potential of what FCA could had made?