GM Inside News Forum banner
1 - 20 of 30 Posts

·
Registered
Joined
·
4,723 Posts
Discussion Starter · #1 ·
Car and Driver has an interesting piece on the declining sales of the FRS and BRZ. Carmaker builds the kind of cars enthusiasts seem to want and goes broke in the process. I submit that if they took the ponycar approach, this wouldn't be happening.

With the Camaro, Mustang and Challenger, first there is the volume model, followed by regular special editions. That keeps the cars in the press and on buyers' radar.

Where is the track version of the FRS and BRZ? Stripped out, hard core suspension and track-ready tires. Where is the more power version? Super or turbocharged, or a wild, high revving n/a motor. Where are the limited edition colours and wheels? The SCCA edition, pre set up to be competitive in a promising class? So many opportunities to leverage the platform and command higher prices. As Chrysler: a surprising number of Challengers are the most expensive Hellcat version.

If GM does choose to do a Code 130 type car: please follow the Camaro, not Toyota/Subaru product management model!
 

·
Registered
Joined
·
13,172 Posts
Toyota is too busy raking in the dough to give two craps about the frs or bRZ.
 

·
Premium Member
Joined
·
14,963 Posts
Toyota didn't make the GT86 cars because it would make money. They did it to reignite some passion within the company and get them to focus on making fun cars.
Problem is that the people that wanted the GT86 cars owned cars like the 240SX, AE86s, and went to one too many drift competitions. Those people are about the customization of an older car that they don't have to make payments every month and the cars that are going sideways are powered by American V8s.

The GT86 is a VERY good car and very fun to drive, but material and build quality are subpar at best.
 

·
Super Moderator
Joined
·
14,201 Posts
It's too bad that GM screwed up it's partnership with Subaru. GM could have made a Code 130R out of the BRZ architecture.
 

·
Registered
Joined
·
4,723 Posts
Discussion Starter · #7 ·
Toyota didn't make the GT86 cars because it would make money. They did it to reignite some passion within the company and get them to focus on making fun cars.
Problem is that the people that wanted the GT86 cars owned cars like the 240SX, AE86s, and went to one too many drift competitions. Those people are about the customization of an older car that they don't have to make payments every month and the cars that are going sideways are powered by American V8s.

The GT86 is a VERY good car and very fun to drive, but material and build quality are subpar at best.
But, if it's about the passion, why not continue to build excitement with special editions. They seem very dogmatic about what these cars are about. They aren't about more power or sticky tires or whatever. Yet buyers are spending money to add superchargers and turbos and upgrading suspensions. These should be special editions with upgrade parts available through TRD and STI. Works for Mustangs and Porsche; can't see why they aren't following that strategy here.
 

·
Premium Member
Joined
·
14,963 Posts
But, if it's about the passion, why not continue to build excitement with special editions. They seem very dogmatic about what these cars are about. They aren't about more power or sticky tires or whatever. Yet buyers are spending money to add superchargers and turbos and upgrading suspensions. These should be special editions with upgrade parts available through TRD and STI. Works for Mustangs and Porsche; can't see why they aren't following that strategy here.
They have a few special editions, but they built the car to be upgraded and for the customer to do it. They built the trunk so that it can carry two racing wheels with slicks and there are TONS of aftermarket things there for the car. They do offer a TRD supercharger IIRC, but the idea is to rebuild it's rep by making factory cars that are meant to be tinkered with.
 

·
Registered
2015 Cadillac XTS Platinum, 1989 Merkur XR4Ti, 1989 Merkur Scorpio
Joined
·
11,308 Posts
The car was overhyped as the 2nd Coming, that car that would kill the ponycars once and for all.

Then reality came calling.
Toyota grossly underdelivered.
To make matters worse they foolishly tried to sell it as a Scion, a dead brand walking.
Buyers of sports cars don't exactly go flocking to Subaru, either.

The car was doomed from the moment of its release.
 

·
Super Moderator
Joined
·
14,201 Posts
BRZ/FRS/GT86 wouldn't be a there if it wasn't for Toyota.
There would be no 130R without the GT86 triplets
Probably right.


BTW, I was reading an interview recently, where they said a 2nd gen version is in the works.
 

·
Registered
Joined
·
15,633 Posts
No joy in the following - quite the opposite in fact.

But....... the writing continues to evolve on the wall.

Apparently BMW knows more than many others about were it's all really headed - in all ways possible.

Perhaps.... the last hurrah closer to these two will involve ...... some sort of small F-awd CUV....

Yeah....... I know.

I did say - last hurrah.
 

·
Registered
Joined
·
18,488 Posts
Toyota didn't make the GT86 cars because it would make money. They did it to reignite some passion within the company and get them to focus on making fun cars.
Problem is that the people that wanted the GT86 cars owned cars like the 240SX, AE86s, and went to one too many drift competitions. Those people are about the customization of an older car that they don't have to make payments every month and the cars that are going sideways are powered by American V8s.

The GT86 is a VERY good car and very fun to drive, but material and build quality are subpar at best.
But people bought 240 SX's like hotcakes when they were new... at least the first one



100% free webcam site! | Awesome chicks and it is absolutely free! | Watch free live sex cam - easy as 1-2-3
 

·
Registered
Joined
·
3,278 Posts
It's too bad that GM screwed up it's partnership with Subaru. GM could have made a Code 130R out of the BRZ architecture.
It would be hard to make a business case for the 130R after seeing these sales figures, although, a lot of the Toybaru's issues are in the fit and finish (something Chevy could easily surpass).
 
1 - 20 of 30 Posts
Top