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Opel Media Online
2015-02-11

- Opel/Vauxhall growing much stronger than the overall market
- Biggest growth amongst the top five passenger car brands



Rüsselsheim. Opel/Vauxhall has started 2015 with a considerable increase in sales. The Rüsselsheim-based carmaker posted figures of 72,200 cars sold throughout Europe in January – an increase of 7.4 percent – making Opel the fastest growing brand amongst the top five car brands in Europe. Opel outperformed the overall market that only grew by one percent. Opel’s share on the European vehicle market grew by more than 0.3 percent points to around 5.4 percent in January.

The company delivered notably improved figures in western European markets such as France (increase of around 34 percent), Italy (increase of around 29 percent), Spain (increase of around 23 percent), the UK (increase of around 13 percent) and Germany (increase of around 9 percent). Opel’s biggest growth came in Portugal where sales were up by almost two thirds. In total Opel increased its sales in 15 markets and the market share was up in 13 markets.

Opel’s successful new models helped to fuel the brand growth in Europe. The Corsa achieved sales of almost 22,000 units – an increase of about 45 percent – and the ADAM around 4,500 units – an increase of around one third compared to last year. Elsewhere, sales of the Mokka were up 17 percent and of the Meriva, by almost a quarter.

“The good start to the year despite some difficult circumstances is proof that our product offensive is working,” said Peter Christian Küspert, Vice President Sales & Aftersales Opel Group. “The new Corsa, KARL and the new Astra coming later this year will all help increase sales.”
 

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Good news. However, didn't I read recently that they are still losing money in Europe?

The new Corsa, KARL, Astra, etc can't get to market soon enough!
 
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Good news. However, didn't I read recently that they are still losing money in Europe?

The new Corsa, KARL, Astra, etc can't get to market soon enough!
Corsa is already on market, so thats why u probably see souch an improvement of 45% in sales :D
We can expect Karl probably in May or June... and Astra maybe in November.
 

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Taxation isn't that high, and it's on profits so Opel is "safe" for a while - 33.325% in Germany, 21% in the UK - in the USA, it's up to 39% federal + 12% state + 3% local, that's a maximum of 54% - ouch!
But if GM wants any of it, they have to pay the European taxes FIRST, and then only can get a dividend, pay American taxes and only then shareholders get anything. It only makes sense to suck out profits from Europe by dumping costs there without related income and do clever transfer pricing, as well as make sure anything that Opel earns is reinvested the way it can be treated as costs for taxation purposes.
 

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But if GM wants any of it, they have to pay the European taxes FIRST, and then only can get a dividend, pay American taxes and only then shareholders get anything. It only makes sense to suck out profits from Europe by dumping costs there without related income and do clever transfer pricing, as well as make sure anything that Opel earns is reinvested the way it can be treated as costs for taxation purposes.
Like every other global corporation, regardless of the origin of the corporation.

It's the internal management accounts that show the true profit/loss of subsidiaries, not the published accounts.
 

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Vauxhall are doing very well at the moment they were No 1 best selling brand in the UK in December, Ford UK lost over 1.0% UK market share in January with negative sales numbers.

Gap between Ford and Vauxhall seems to be getting very close each month now.
 

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Vauxhall are doing very well at the moment they were No 1 best selling brand in the UK in December, Ford UK lost over 1.0% UK market share in January with negative sales numbers.

Gap between Ford and Vauxhall seems to be getting very close each month now.
And yet Ford has a much wider range of vehicles - B-Max, C-Max, Grand C-Max, S-Max and Galaxy compared to Meriva, Zafira and Zafira Tourer - Ecosport, Edge, Kuga compared to Mokka and Antara - Mustang compared to Cascada - Ranger compared to nothing.
 

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But if GM wants any of it, they have to pay the European taxes FIRST, and then only can get a dividend, pay American taxes and only then shareholders get anything. It only makes sense to suck out profits from Europe by dumping costs there without related income and do clever transfer pricing, as well as make sure anything that Opel earns is reinvested the way it can be treated as costs for taxation purposes.
With double tax agreements in place, they would only pay the difference between the European tax and the US Federal income tax to the IRS. So GM's European income would in essence be taxed at the higher US tax rate. No big deal.
 

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Vauxhall are doing very well at the moment they were No 1 best selling brand in the UK in December, Ford UK lost over 1.0% UK market share in January with negative sales numbers.

Gap between Ford and Vauxhall seems to be getting very close each month now.
Ford's UK sales were not negative when taking into account commercial sales.
 

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European statistics keep commercial vehicle sales separate from cars because very few commercial vehicles are bought/used for private purposes - unlike the US where large numbers of "trucks" are bought for private use.
Yes, but they are vehicles that count towards total sales.
 

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Great News.

Opel/Vauxhall is starting to see the benefits of it's new products, now if it can get the Antara straightened out, O/V will have their lineup going in the the right direction.
And kill off the Zafira Family, but also built their own commercial vehicles...and then they are there.
 
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