+1Bill Mitchel would be proud! And I hope everyone that worked on this project feels that way! It is stunning. IMO, this is what Cadillac should be, American luxury, not another BMW or Lexus clone. As to making it a world brand, how about selling them where there's a demand and quit ****ing away marketing money trying to get the Brits etc, to buy a car they'll never understand or desire.
The very flat rear is a disappointment compared to the strongly V-shaped rear on the concept. All the details are still there but it looks to have been seriously flattened out.What...
I'm so not impressed. Yeah it looks great, but did you all forget what the concept looked like? It looks like they massively cheaped out. The production back end is appalling.
Umm... that might be the angle of the photograph. I don't see any changes from concept to production.The very flat rear is a disappointment compared to the strongly V-shaped rear on the concept. All the details are still there but it looks to have been seriously flattened out.
I think the photos posted very clearly show the V-shape flattened out on the production version. It's rather obvious to me, especially in the fascia. I'm sure the bone white paint job does little to help the appearance however.Umm... that might be the angle of the photograph. I don't see any changes from concept to production.
Yup!i think it will be the same, theres just no need to put all that bliing on a pre-production prototype
That would be better than most commercials GM has now, only thing, GM has to be careful about how they position Cadillac. Since the DTS looks like it will be here a while and more than likely no STS upgrades, we don't want the White-hairs migrating over from Buick!Thats not bad... If it looks that good in person the car will sell well...
As for a Marketing Suggestion...
I would market it with the Camaro...
Take a middle aged rich guy talking to his trophy wife in front of their "Cape Cod" house about their worries about their son going to college... In the tree lined Driveway is the CTC and a SS Camaro side by side...
Husband says, "Don't worry dear, Suzie will keep him focused just like, when you and I used to study together." The wife has little "smirk", maybe a small giggle.
Pan over and enter Suzie, who is not hard to look at, wearing a very short skirt and tight sweater, she gets in the passenger side of the Camaro, leans out of the window (and the sweater) and Says "Bye, Mr and Mrs Richardson, don't worry, I'll take good care of him" and they drive away... The dad smiles and says "That's my boy."
He turns to the wife and says "you want to study some too", she smirks and giggles again
They get in the Caddy and drive off in the opposite direction.
For the tag line you could go conservative like
"Coupes are BACK"
A little more racy like
"Life is better in a Coupe"
"Study life in a Coupe"
My favorite, in your face.
"Buy one, get some"
lmao! Seriously?Umm... that might be the angle of the photograph. I don't see any changes from concept to production.