Don't know if it has been posted yet...But the SRT division is dead, too...
SRT is dead. Stellantis has axed Chrysler’s performance division. – SpeedTwitch.com
Peugeot has a deal with a chinese pick up maker. I bet you that is what Ram is going to get, and that one just will not cut it against Ranger Tremor and Colorado ZR2. Toyota realized long ago the third world Hilux will just get eaten alive here in America.The Peugeot cuts begin.
Like @DequindreToo said they are probably reallocating costs to some insane plan that is not going to work. My guess this will be some rollercoaster over the next few years resulting in brands getting shut down and then the executives wondering why their plan isn't working.Thanks Stellantis.
I can't wait to see the silly moves this "company" makes.
In North America, the mid size segment is sizable compared to other parts of the globe. GMC Colorado with its limited dealerships moved 121,000 units in 2020 Without Canada and MexicoI can see the argument for killing the Dakota as with the higher priced gladiator + the SMALL market for midsized pick ups and add in the NEED to develop EV vehicles and the high likeliness that lower volume segment products will have a short "shelf life"
as far as I understand it the SRT as-a-brand is being dismantled and put back how it used to be before they created a "Stand alone" brand of SRT