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NAIAS: 2016 Nissan Titan

13442 Views 84 Replies 58 Participants Last post by  NoStopN
Titanic Tweener: A Light-ish Heavy With a Ford-ish Face, GM-ish Interior, and Ram-ish Engine
MotorTrend
By: Frank Markus
January 12, 2015


If you're Nissan, trying to widen your sliver of the pickup-truck sales pie, you look for an underserved niche. In their search for such white space, the company's market sleuths discovered that each year about 75,000 customers step up from light-duty pickups to heavy duties and that another 75,000 migrate the other way. These 150,000 ditherers, Nissan reckons, just might be happier with an in-between option. So it's offering them the Titan XD, which makes its debut in Detroit and goes on sale in late 2015. Think of it as a Ford F-200 or GM/Ram 2000.

Quoted max payload and towing figures of "2,000 and 12,000-plus pounds" align with the very highest figures in the light-duty range and the lowest ones quoted for the heavies, but Nissan reps admit the gross vehicle weight rating will top 8,500 pounds (at least on some models), so the EPA will think of those as full-on HDs, and no official city/hwy numbers will be measured on them.

Full article available at link.
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Re: NAIAS 2016 Nissan Titan

Not bad. I don't care for the "auto show yellow", but it looks nice in black/grey.

The interior is fantastic:

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Wow...lol. That thing is FUGLY!
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This will not sell to its target audience for the same reason Cadillacs don't sell to their target.
Welcome to the past decade of trucks. This is just not working out for Japan Inc
Wow, that is terrible! Even the new Taco looks better than this. Interior however is nice.
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The exterior does not do it for me, it looks droopy and doesn't convey that sense of strength & power that the Ford, GM and Ram do. The interior is nice, but as noted looks vaguely like GM's interiors. Unless it's actual performance is stellar in some way I don't see it taking much market share.

Possibly just looks this way in pics.....
While it is much better than the current Titan, this thing looks like a Chinese knock-off of the Ford F-150 (last generation). Big 3 shouldn't be concerned.
Wow. That is pretty damn bad.
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Looks like a combination of what Ford/Chevy/Ram are offering, 5 years ago.

Not a good sign for Nissan. The Cummins is all this has going for it. Seems like a decent motor, if you want a diesel. I'd take the 6.2/8l90 myself though.
From a looks standpoint, it's decent. Nothing mind blowing. How it performs will ultimately determine whether it has a chance to garner even a niche segment of the truck market.
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To succeed and steal sales it really needs to offer better fuel economy and a better price (for a HD diesel) than the current HD trucks from Ram, GM, and Ford. Those customers are currently pretty happy and have little reason to switch. IMO, the styling is nothing special. I especially do not like the droop coming of the top back of the front wheel well. The front is okay, I like the headlights, and the rest just looks like a truck. Interior is fine, but doesn't look too special.

It will fail because of the column shifter, right?:D
That interior is totally 2000. Kind Garmin Touch Screen.. Just fold it up they only sell .05% of the market.
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Not digging it, I think it could grow on me, I have always been a bit of a Titan fan...........

I think they tried too hard with the hood, shave about 3 or 4" out of the front of the hood, and it would look worlds better. (that would also help with the front clip looking bigger than the bed issue I see)
I actually like it! It's finally the right size. If there's a significant cost advantage over the D3 competitors, I can see this being quite successful!
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That thing is godawful hideous. Way to replace a 10 year old design, with another 10 year old mix of everyone else's parts. It looks like a team of design engineers had their piece to design, and in the end they slapped them together without being coherent. I see a Ford grille, Tahoe headlights with the fender cutout removed, Tundra/new F-150 taillights, Tundra tailgate. Nope.
It looks dated and kind of frumpy to me, especially that front clip. Reminds me a little of a 10 year-old F-150.

Interior is derivative and boring, but certainly isn't offensive. That picture does seem to be of a higher level model, so I'll be curious to see if the base interior oozes cheap like the current truck and recent F-150s.

Still, it's a quantum leap ahead of the current truck, which stopped being relevant years ago.
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Pure garbage - looks like a cheap Chinese knockoff of the F-150 inside and out. Toyoduh, Nissan, and Total Recall Motors still competing for third rate king of the hill with mediocrity by the truckload.
That's impressively ugly. The interior is pretty nice, with the camaro gauges and Chevy center console.
The ******* offspring of an F150 and a Tundra.

Glad they are thinking outside the box, perhaps they should leave the box on.
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