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The full report can be accessed here:

http://up.hurun.net/Hufiles/201411/20141125230620119.pdf

It's in Chinese, but it should still be possible to make sense of the numbers.



So as far as I can tell this means (for Audi):

63% male buyers
Average age: 35.5 years
66% Bachelor degree, 33% Master degree
28.6k Yuan monthly income
75.4k Yuan household income
9.83 million Yuan net worth
 
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