So, are customers stampeding into Lincoln dealerships since Lincoln is leaps and bounds beyond Cadillac in regards to customer service (according to you)? That's the bottom line.
Ill give you a hint, both GM and the people on this forum spend too much time thinking about where Cadillac is, and the very near term, and not nearly enough time thinking about where they are going. Luxury customers aren't rushing into Cadillac or Lincoln dealerships, and they won't be anytime soon, but the plans they make now will be determining whether or not they are in another five or ten years. What Cadillac is doing
right now, won't work. New management may change that, they may not.
If Cadillac is Southern Living, then that would make Lincoln Joe Dirt Monthly. Do you think the guy looking at a CTS is the same as one looking at a MKS? Does any Lincoln get compared to the 3 series, A6, or any German car? Also, the Escalade isn't bought by the same folks who bought them years ago, in fact Escalade buyers have an annual income over $200K. In addition, Cadillac's ATPs are significantly higher, and it's buyers are both younger and wealthier.
Who said that Cadillac is Southern Living? Cadillac isn't nearly on that level yet, and that wasn't at all the comparison I made. I'm aware of the average income of Escalade buyers, and that it is significantly higher than the average for the rest of the Cadillac brand. I'm also aware of the average buyer age and the high ATP's Cadillac enjoys, both of which owe something to Escalade as well. So, ask yourself this, why isn't Cadillac trying to chase the same ethos that worked for the Escalade elsewhere? An Escalade Sport would be easy enough to create from the new Trailblazer suv, it seems like a no brainer. And why didn't the new Escalade debut sporting even more luxury goods than it does? For a vehicle this expensive and this large, there are a lot of luxury features missing from the options list.
Escalade is expensive, and it's a seller, and it just so happens to largely sell to people who have a good deal of money but who aren't really genuine 'luxury' customers. And, sadly, in many cases those people don't possess a great amount of taste. The vehicle doesn't possess or offer a lot of those added luxury accoutrements other brands might and do offer because that isn't generally what brings Escalade customers into the showroom, and Cadillac knows it. Cadillac isn't pursuing that market any further with other product because, by and large, those aren't the kind of customers they want to build their brand upon. And at least in this case, they aren't wrong, they need a more selective, more discerning clientele than the typical Escalade buyer even if they do like their money.
Lesson? Don't mistake money for refinement or taste, they aren't the same thing.
Good Lord, the more you're wrong the more delusional you get. You've already been proven wrong in this thread, and I can think of several examples from memory were your automotive analysis and predictions have been complete dog $**t.
Frankly, it still cracks me up that the stuff I say pisses you off so badly. As for my predictions, speaking to Cadillac I called ATS and CTS sales long before they even hit the market, I also called GM's little internal conundrum with XTS, and I've called GM's sub par ROI since 2008. I could go on and on, but why? I was wrong on Camaro, but everyone has an off day. The truth is that predicting what is going to occur with Cadillac has thus far been easy, largely because their mistakes have been so glaringly obvious. Again, will new management change that? Maybe, but I'll have to see it to believe it.
