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DETROIT -- After 107 years in business, Oldsmobile will build its last car in June.

The last Oldsmobile, a 2004 Alero, is scheduled to roll off the line in the first week of June, an industry source says. General Motors had planned to assemble the last Alero on April 30, but demand warranted extra production, GM spokeswoman Rebecca Harris says.

The 2004 Pontiac Grand Am and the Alero are built on the same assembly line in Lansing, Mich. As long as demand holds, GM says it will keep the line running.

Production could continue until the annual model changeover on June 25, but no longer. GM will not produce 2005 Oldsmobiles.

And Pontiac will drop the Grand Am for 2005 and start producing the new G6 sedan in Orion Township, Mich.

But Oldsmobiles will linger on dealership lots much longer than June.

Dealers will receive a letter in the next few months from GM announcing the end of the brand. When dealers receive the letter, they will be allowed to sell Oldsmobiles for one more year.

Dealer George Nahas of Tavares, Fla., co-chairman of the Oldsmobile dealer council, says he plans no promotions because demand is holding for the cars.

GM stopped assembling the Oldsmobile Bravada SUV in January. Production of the Silhouette minivan, the only other Oldsmobile still in production, will end before the Alero, the company says.

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· Editor
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19,785 Posts
Discussion Starter · #19 ·
Originally posted by TaHoE@Mar 9 2004, 09:15 PM
Flame me all you want, but I say good riddens. GM had wayyy to many divisions and Oldsmobile was just redundant. Its better this way, less re-badging that must be done, and more $$ spend on development...
I also agree.... Olds has been dying for a long time! The name, and its vehicles ;)
 
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