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210 Posts
Can someone please explain to me what the difference between a GMC and the equilalent Chev is. Oldsmobile got the chop because there wasn't enough room for Chev, Buick and Oldsmobile. Surely GMCs aren't that different in philosophy to Chevs.
Why does GM need two lines of almost identicle trucks to compete with Ford and Chrysler?
How are GMCs "Professional Grade" and Chevs aren't?
Chev is middle of the road, Buick aims for the market bettween Chev and Cadillac, Pontiac wants to please the enthusiastic driver. What can a GMC offer that a Chev doesn't?
Surely this is badge engineering gone mad and something GMNA could look at if it were serious about saving money and more importantly, giving the consumer a clearer understanding of it's brands identities and values.
Why does GM need two lines of almost identicle trucks to compete with Ford and Chrysler?
How are GMCs "Professional Grade" and Chevs aren't?
Chev is middle of the road, Buick aims for the market bettween Chev and Cadillac, Pontiac wants to please the enthusiastic driver. What can a GMC offer that a Chev doesn't?
Surely this is badge engineering gone mad and something GMNA could look at if it were serious about saving money and more importantly, giving the consumer a clearer understanding of it's brands identities and values.