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General Motors Corporation
January 4, 2022

Chevrolet Silverado and GMC Sierra Deliver GM’s 2nd Consecutive Year of Full-Size Pickup Sales Leadership in 2021

  • GMC Yukon, Chevrolet Tahoe and Suburban sales up a combined 26 percent for the year
  • Cadillac Escalade sales rose 65 percent versus 2020
  • Enclave, Envision and Encore GX drove Buick sales up 10 percent versus 2020

DETROIT General Motors Co. (NYSE: GM) and its dealers delivered 2.2 million vehicles in 2021, with Chevrolet and GMC cementing the company’s eighth consecutive year of combined full-size and midsize pickup sales leadership, second consecutive year as the full-size pickup sales leader and its 21st consecutive year as the market leader in full-size SUVs.

In addition, Cadillac Escalade deliveries rose 65 percent versus 2020 and a bevy of new and redesigned models helped drive Buick sales to the highest level since 2019. GM’s commercial truck business registered gains in key areas, including Chevrolet Silverado Medium Duty sales, which were up 39 percent. GM’s total sales were down about 13 percent year over year because of semiconductor supply chain issues.

“All year we focused on delivering as many of our high demand, capacity-constrained products as possible and the strategy worked,” said Steve Carlisle, GM executive vice president and president, GM North America. “Our dealers and our engineering, supply chain, manufacturing and brand teams moved mountains to satisfy as many customers as possible in 2021, despite record low inventories caused by semiconductor supply chain issues during the third and fourth quarters.”

“In 2022, we plan to take advantage of the strong economy and anticipated improved semiconductor supplies to grow our sales and share. We will also further strengthen our industry leadership in trucks and begin our drive to EV leadership in North America with the rollouts of the GMC HUMMER EV, Cadillac LYRIQ and the reveals of the Chevrolet Silverado EV and GMC Sierra EV,” Carlisle said.

Chevrolet and GMC will stay on offense in the full-size pickup market in 2022 with new designs, the rollout of Super Cruise and more capacity, highlighted by the following:
  • GM Canada re-opened its Oshawa Assembly plant and began building Chevrolet Silverado HD pickups in the fourth quarter of 2021.
  • Mid-year will see the arrival of the new 2022 Chevrolet Silverado LD and GMC Sierra LD. The redesigned pickups will feature new interiors, will generate lower greenhouse gas emissions, add new off-road and luxury packages, and include the addition of Super Cruise as an option for the first time.
  • Both brands are preparing all-electric pickups, including the Chevrolet Silverado EV, which will be revealed virtually on Jan. 5, during the Consumer Electronics Show.
GM expects economic growth in the U.S. and improving semiconductor availability to help drive U.S. total light industry sales from around 15 million in 2021 to around 16 million in 2022.

“The key constraint for sales continues to be reduced inventory levels as a result of the semiconductor shortage. Those inventory levels are beginning to recover against a backdrop of strong fundamental demand conditions, with ample job openings, high household savings and low interest rates," said Elaine Buckberg, GM chief economist. “Consumers want to drive as much as before the pandemic, based on recent high levels of vehicle usage. High vehicle usage and deferred sales mean pent up demand for new vehicles in the millions and building. That pent up demand will support sales as vehicle supply improves.”

Full-Year 2021 Highlights (vs. 2020)
  • Combined sales of the Chevrolet Silverado and GMC Sierra LD and HD were 768,689. The company’s share of the retail market in 2021 was approximately 39 percent, according to J.D. Power PIN estimates and about 10 points higher than the next closest competitor.
  • GM has led the industry in retail sales in the full-size pickup segment every year since 2003, according to J.D. Power PIN estimates.
  • Commercial fleet sales of full-size pickups increased 10 percent, while Medium Duty trucks were up 30 percent. Commercial sales of GM full-size SUVs (up 59 percent) and midsize pickups (up 37 percent) also increased significantly.
  • Sales of GMC Yukon, Chevrolet Tahoe and Suburban were up a combined 26 percent to more than 238,000 vehicles.
  • Cadillac Escalade had its best sales since 2007.
  • Chevrolet Corvette sales were up 53 percent, for the supercar’s best annual sales since 2015.
  • Chevrolet Trailblazer sales were up 163 percent to more than 90,000 units.
  • Sales of Buick’s new crossover lineup increased 12.3 percent, led by Encore GX (up 59 percent) and Envision (up 33 percent).
  • GM’s strong mix of truck and SUV sales and lower incentives helped deliver average transaction prices (ATP) of about $45,000, according to J.D. Power PIN estimates. Sales incentives were down 41 percent to about 7.2 percent of ATP.
  • Combined sales of the Chevrolet Bolt EV and Bolt EUV were up 20 percent to 24,828 units. Sales of the Bolt EV have been paused since September 2021 as the company focuses on repairing recalled vehicles.
Fourth-Quarter 2021 Highlights (vs. 2020)

GM and its dealers sold 440,745 vehicles in the fourth quarter, down 43 percent compared with the fourth quarter of 2020, which was GM’s best quarter for retail sales since 2007.

GM entered the quarter with record low inventories; however, the company’s fourth-quarter production and wholesale deliveries were up significantly from the third quarter as semiconductor supply conditions improved. Dealer inventory, including in-transit units on their way to dealers, was 128,757 units at the end of the third quarter and 199,662 at the end of the fourth quarter.

Despite low inventories, several vehicle lines posted total sales increases including the Chevrolet Tahoe (up 8 percent), Chevrolet Suburban (up 3 percent), Buick Envision (up 10 percent), Cadillac Escalade (up 2 percent) and the Chevrolet Silverado MD (up 5 percent).
 

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Discussion Starter · #2 ·
One for the books, that's for sure.

Interesting (stunning) fact: Body On Frame vehicles represented 60% of GM December sales. Willing to bet that figure has not been that high since the late 1980s.

Applause to GM for keeping the important vehicles rolling. They have really done a great job with all the company faced last year.





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gm Electric models the future project zero, is just above zero in Q4

Bolt EV / Bolt EUV 25 sales.
Hummer EV 1 sale

Thank God the Silverado EV prototype is coming tomorrow, at long last a descent EV will all be revealed hopefully, it should have been given top priority ages ago. Ford are already ahead stealing all early pick-up EV buyer sales..

Toyota ends GM's 90 years at the top not good news, hopefully this year will be a lot better than 2021. GM Q4 sales down -42.9%, and YTD sales -12.9% what a miserable end to last year, hopefully 2022 will be better the chip shortage supply will end, and GM share price will start to climb. I thought 2021 would have been a better year than the lock down year of 2020.

Chevy Trailblazer & Chevy Corvette the best 2 GM performers Of 2021

2021 a year that GM will probably want to forget, like most automakers who have suffered with chip shortages, hopefully the profitability will be better than the sales numbers.
 

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gm Electric models the future project zero, is just above zero in Q4
Yup, and not much more than zero for calendar year 2021 either.

At the company that Steve Carlisle says is aspiring for "EV leadership in North America", EV represented 1.1% of its sales total in the U.S. market.
 
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Making lotsa $$$, about $3 Bil a quarter.
Don't need to sell many when you sell 'em for a lot!

Betcha dealers are doing just fine, too. What's the floorplan on nothing??
 

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For 4Q21, looks like Toyota was off -30.2% versus GM -42.9% in vehicles sold. For the year, Toyota +10% sales while GM dropped -12.9% sales.

Yes GM managed to sell a good number of high-$$ vehicles but that's a whole bunch of customers who didn't buy GM in 2021. Are they gone forever? How many can GM get back?


Looking forward to seeing Ford's numbers soon.
 

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Discussion Starter · #9 ·
Looking forward to seeing Ford's numbers soon.
Ford elected to wait until tomorrow...January 5th...a big day for GM and the new Silverado EV.

Perhaps Ford will try and spoil GM's party with its sales numbers. It would be a really good day to tell the world that the F-150 beat the Silverado for the XXth year in a row.









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Of course some will wonder if GM was successful with production in 2021...Case in point:

Breaking News - NY Times 11:29am
View attachment 65130

Good News aside, GM sales (units) were down 43% in the 4th quarter!? (at what point do we start worrying?)
- Good thing we don't have the monthly numbers, wouldn't want to misinterpret the one-month anomalies!


AND I can't help myself..............

1 HUMMER - ONE!?

🥴
 

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Yup, and not much more than zero for calendar year 2021 either.

At the company that Steve Carlisle says is aspiring for "EV leadership in North America", EV represented 1.1% of its sales total in the U.S. market.
GM sold 26 EV's in the QUARTER!?

Zero-Zero-Twentry-Six ??? 🤓
 

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GM sold 26 EV's in the QUARTER!?

Zero-Zero-Twentry-Six ??? 🤓
If you download the Excel file and "unhide" the hidden rows, GM sold:

Regal - 4
CT6 - 1

🤭
 

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If you download the Excel file and "unhide" the hidden rows, GM sold:

Regal - 4
CT6 - 1

🤭
Nice find Ed753! Upon un-hiding rows 30 and 31, we find that GM has separate entries for Bolt EUV vs. Bolt EV:

Font Rectangle Parallel Electric blue Number
 

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Discussion Starter · #17 ·
Good News aside, GM sales (units) were down 43% in the 4th quarter!? (at what point do we start worrying?)
- Good thing we don't have the monthly numbers, wouldn't want to misinterpret the one-month anomalies!


AND I can't help myself..............

1 HUMMER - ONE!?

🥴
You are missing something.

I know someone who was due for one of the first Hummer deliveries.

He held off on delivery to take possession of the vehicle in tax year 2022. He is hoping that the government will restore or even improve the EV incentives allowable for the purchase of GM products (currently at $ 0.00). By taking delivery after December 31st, he in my opinion, has a pretty good shot at something (dependent of course on the qualification valuations involved).

Waiting just a few days for delivery, could possibly have a huge payoff...or not.









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Nice find Ed753! Upon un-hiding rows 30 and 31, we find that GM has separate entries for Bolt EUV vs. Bolt EV:
Yeah I saw that too, figured being only 25 it didn't really matter how they were broke-down.
 
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So was that December 17th press release a lie?
Technically, no. But GM's PR dweebs can wordsmith a press release to mean anything. Or nothing at all.

The December 17 press release stated:

A new era begins today for General Motors with the deliveries of its first next-generation electric vehicles, the GMC HUMMER EV Edition 1 Pickup and BrightDrop EV600 light commercial vehicle, both built on the Ultium Platform
If you unhide row 6 in the spreadsheet, you'll find that GM delivered a grand total of five Brightdrop EV600 vehicles to customers in 2021. Combine that with the one Hummer EV delivered to a customer, and the phrase "deliveries of its first next-generation electric vehicles" is technically correct because the word "deliveries" refers to those six vehicles taken together, and because 6 > 1. 🤣
 

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I wonder if Rick Hendrick took delivery of the lone Hummer EV? Typically he overpays(for charity) to have VIN #1 of GM performance vehicles.
 
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