Amen to that.Unlike the front-wheel-drive layout of the CLA -- which is less expensive to develop and typically allows for more interior space -- Cadillac plans to build its future entry-level sedan on the same rwd platform that underpins the ATS, codenamed Alpha.
"The cost and packaging advantages of front-wheel drive are appealing. But Cadillac is the challenger brand," de Nysschen said. "We want to build our reputation as a purveyor of high-performance drivers' cars … so it's better that we do it off a rear-wheel drive architecture."
He's right that the packaging advantages with offering a FWD-based product are huge. Not to mention that, in offering such a product, it's likely to share parts with other GM products and can get to market much more quickly. But in doing so, it wouldn't "stand out" among the other entrants in GM's stable --- or in this market segment for that matter.
Good for him for sticking to his guns. I didn't know that Alpha could technically be shrunk enough to offer such a product, but look forward to seeing the final product.