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As I understand it, the Intrepid name had too much of a FWD association with the buying public, and the Charger name still had equity as unmistakenly RWD, even though historically the Charger had always been a two door..

I suppose they could have resurrected the Polara or Monaco names, which might have made more sense, but I wasn't consulted..
Fun fact: The last Dodge Monaco was a rebadged Eagle Premier:

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