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In GM and CBS Survivor tradition, this week's Luxury reward for Survivor All-Stars was a brand new Chevrolet Colorado pick-up. (Which host Jeff Probst called the "GM Chevy Colorado"). Boston Rob won the car.

Then in an "all-star" special turn of events, the specially selected prize sharer (Amber) got the keys to her own prize, a Malibu Maxx.

7 seasons of Survivor, 8 GM cars. Good marketing in my opinion.
 
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