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Without giving any specific details, de Nysschen said that Cadillac will introduce eight new models (not necessarily plug-ins) by the end of this decade, including five that "will take Cadillac into market segments where the brand is not even present today." These new vehicles will likely be much lighter than today's vehicles, de Nysschen said, because "weight reduction today is critical to automotive design, it helps to improve fuel efficiency and contributes to desireable vehicle dynamics." The key is to reduce weight without compromising safety or comfort and to use the right material – steel, aluminum, carbon fiber – in the right place at the right time. It was a not-so-subtle jab at Ford and its new aluminum F-150.


http://www.autoblog.com/2015/01/22/cadillac-president-de-nysschen-electrification-plans/
 

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With 8 new models, and 5 being all new markets that only leaves three replacements. The SRX, ATS and I dunno about the third. Escalade and CTS were just redone and the XTS was going away I thought. . . Maybe new ELR?
 

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But, but, but..........

Seems like it was just yesturday................



LINK

The Chevy Volt is a car that only appeals to preening schmoes and will fall flat on its face.

Or so says Audi of America president, Johan de Nysschen, who went off on the Chevy Volt and electric cars in general, with Lawrence Ulrich of MSN's Exhaust Notes.

Nysschen tells Ulrich, “No one is going to pay a $15,000 premium for a car that competes with a (Toyota) Corolla...They’re for the intellectual elite who want to show what enlightened souls they are...so there are not enough idiots who will buy it."

He thinks the Volt will fall flat, and then the government will rush to its aid with generous subsidies so as to not look like a bunch of fools.

Nysschen would rather the government supported more diesels since they produce fewer emissions than an electric car that's charged by coal. And they're ready today at a competitve price. He says the government is tricking the public into thinking electrics are clean. Unless the power grid gets cleaner, our electric cars will remain dirty.

In the government's defense, it's not solely about cleaner cars. It's also about the reliance on oil, which causes serious economic problems for the United States. And some people think oil has something to do with some wars. So, putting aside the green arguments, there's at least two good reasons to support electrics.


Ironically today, he's running the division that makes (and attempts to sell) the ELR................
 
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But, but, but..........

Seems like it was just yesturday................



LINK



Ironically today, he's running the division that makes (and attempts to sell) the ELR................
I'm not sure what your point is. It seems that time has proven him right on the Volt. And what he is saying will happen with Cadillac moving forward is very un-Volt. The Volt is not light weight, and it does not have a combination of materials. He may be running the division that sells the ELR, but when is the last tim you saw him promoting it?

The reality is that every manufacturer will be selling plug-ins. There is no other way to meet CAFE standards.
 

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But, but, but..........

Seems like it was just yesturday................

LINK

Ironically today, he's running the division that makes (and attempts to sell) the ELR................

Well, Volt has hardly been lighting up the sales charts. And ELR wasn't his decision, just a decision he has to live with.
He did forgo the 2015 ELR after all. So, I expect changes to it.
 

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Ironically today, he's running the division that makes (and attempts to sell) the ELR................
Attempting is correct...

http://www.cars.com/vehicledetail/detail/600172150/overview/

Even at this price, they're sitting.
There's another within a few bucks of this that's been on Cars.com for months.
It's only a matter of time before we see a brand new sub-$45K ELR. They just keep on creepin' down.
Once the new Volt gets here there will be no bottom in sight...
 

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Attempting is correct...

http://www.cars.com/vehicledetail/detail/600172150/overview/

Even at this price, they're sitting.
There's another within a few bucks of this that's been on Cars.com for months.
It's only a matter of time before we see a brand new sub-$45K ELR. They just keep on creepin' down.
Once the new Volt gets here there will be no bottom in sight...
I saw my first ELR today, just sayin.

Also, there are 5 ELRs on the lot of this one dealer near me. It's next to a Chevrolet dealer.

Since roughly November, they managed to move at least one Z/28 and NO ELRs.

They managed to move a $75,000 RWD Chevrolet coupe with no air conditioning and I believe roll up windows? in the middle of winter, but haven't been able to move any FWD electric luxury coupes for $80,000.
 

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I saw my first ELR today, just sayin.
I've seen one, coming toward me on the interstate.
When I saw it (not knowing it was an ELR), with all those vertical LEDs, I thought "that is something different".
 

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I've seen one, coming toward me on the interstate.
When I saw it (not knowing it was an ELR), with all those vertical LEDs, I thought "that is something different".
I saw it was barreling down the parkway, so I chased it. I took a gander front, back, side, watched it roll.

I sped away disappointedly. Do not want.

I saw 4 ELRs today.

A black one, a red one, a silver one, and another black one.
Because you live in GM country.
 

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Is there nothing this man can't promise.

No car is too small, no project too hard, not funding too big for Cadillac.
This will be $12 billion well spent to see Cadillac and GM where they rightfully belong.
 
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