Not by buyers 'in the know'; but maybe folks stuck with '90s mindsets.
I think the younger folks might not as strongly associate Cadillac with old man cars. But, the meat of the luxury car buyers is probably 40+ year old crowd, where we still lived through the 80's, 90's were Cadillac was predominantly an old man's car. That is hard to change. I'm on my second Cadillac and my friends know my two Caddy's weren't old man cars - yet I still got "why are you buying an old man car" when I bought my CT4-V (even though they all liked my ATS) - the perception is stronger than the reality of what they literally see right in front of them. I'm 53 and most of my friends are in that age range.There is less of a memory now about the brand being an old man's car, but not enough of a memory as a go-to brand
No matter what - I do get a lot of compliments on my CT4-V!