Cadillac convertible is back on the table, execs tell dealers
Automotive News
Mike Colias
October 27, 2014
DETROIT -- Cadillac is considering a convertible that would be built on the platform that underpins the CTS and ATS sedans, General Motors executives recently told dealers.
GM showed an image of the droptop to hundreds of dealers last month during a meeting in Las Vegas, according to several people who attended.
Dealers also were told of plans for a small crossover, a larger crossover that would be slotted between the SRX and Escalade, and an entry-level sedan that would fit below the ATS.
In 2012, Mark Reuss, then-president of GM North America and now the company's product chief, told Automotive News that the engineering work for a convertible version of the ATS was "pretty much designed" but that a decision on whether to do the droptop had been put on hold.
*Full Article at Link
Automotive News
Mike Colias
October 27, 2014
DETROIT -- Cadillac is considering a convertible that would be built on the platform that underpins the CTS and ATS sedans, General Motors executives recently told dealers.
GM showed an image of the droptop to hundreds of dealers last month during a meeting in Las Vegas, according to several people who attended.
Dealers also were told of plans for a small crossover, a larger crossover that would be slotted between the SRX and Escalade, and an entry-level sedan that would fit below the ATS.
In 2012, Mark Reuss, then-president of GM North America and now the company's product chief, told Automotive News that the engineering work for a convertible version of the ATS was "pretty much designed" but that a decision on whether to do the droptop had been put on hold.
*Full Article at Link