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Discussion Starter · #1 ·
Hug fest? Not at Cadillac

Mike Colias
Automotive News
January 18, 2015



With industry light-vehicle sales soaring toward 17 million and transaction prices at record highs, the dealer-factory meetings set for this week in San Francisco threaten to break out into hug fests.

Probably not at Cadillac, though.

Cadillac dealers are stinging from a seven-month sales slump. Many are still chewing through a glut of 2014 vehicle inventory as rival brands trot out enticing lease deals on their '15s. More than a few dealers missed their lucrative fourth-quarter factory bonus payments, which require year-over-year sales gains.

Dealers shouldn't expect soothing assurances of a short-term turnaround from Cadillac chief Johan de Nysschen when they attend the brand's make meeting this weekend at the National Automobile Dealers Association convention. He's not predicting a sales rebound anytime soon.

"I expect that the dealers will not be happy," de Nysschen said last week on the sidelines of the auto show here.
 
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With industry light-vehicle sales soaring toward 17 million and transaction prices at record highs, the dealer-factory meetings set for this week in San Francisco threaten to break out into hug fests.
No kidding. NADA is a MASSIVE conference!! They're taking up all 3 convention center complex buildings!
 

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Sort of related... Friend's dad runs a strip of dealers on a highway in South Jersey, says the next Maxima is pretty much spot on a production Sports Sedan concept.



What a face.

Anyway, dealers are in for a hard slog. Hopefully the next few years weeds out the crappy dealers and consolidates their network.
 

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Discussion Starter · #8 ·
Or like a weird relative you don't want to see during the holidays.
The one with webbed toes and an extra finger.
 

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Wow...do you how big SF's convention center complex is?
Here's what the Moscone Center website says:
"The Moscone Center (Moscone North, South and West) consists of more than two million square feet of building area, including over 700,000 square feet of exhibit space, up to 106 meeting rooms, and nearly 123,000 square feet of prefunction lobbies.

Moscone West covers the better portion of one city block and rises to three levels, 110 feet, above street level. Moscone West is a freestanding building."
For comparison, McCormick Place (Chicago) has 2.6 million sq.ft. of exhibit space and Orange County Convention Center (Orlando) has 2.1 million sq.ft.
 
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Wow...do you how big SF's convention center complex is?
Overall space is ~2M sq ft. There is ~1M sq ft in exhibit halls and meeting rooms space. Most of which is in an underground complex. There are lobby areas and large ballroom spaces above ground, as well as theatre space and open areas.

Plans are underway for another major expansion under ground and above ground.
 

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For comparison, McCormick Place (Chicago) has 2.6 million sq.ft. of exhibit space and Orange County Convention Center (Orlando) has 2.1 million sq.ft.
I think McCormick Place is the largest in the US.

Moscone used to be considered fairly big, until other cities got in the game. 700,000 sq ft puts it similarly in size to Cobo Hall in Detroit. The expansion will take it over to 1M sq ft.
While the city would love to make it even larger, it's smack in the middle of a very dense sector of SF. There's no room to expand except up... or to tear down adjacent buildings.

https://www.google.com/maps/place/M...2!3m1!1s0x8085808765f557c9:0x2f848d8f5b09f78f
 

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Discussion Starter · #15 ·
Anyone have any comment on the ACTUAL ARTICLE?

I liked this quote:

"That is the real test of whether we have the courage of our convictions," de Nysschen said. "If we abandon this, and we succumb to the short-term sales incentive drug, then why should we assume the situation will ever get any better? It will not."
 

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Although I wish JdN success, it will not likely occur based upon his plans. As one of the comments to the article states, JdN should have told those hiring him he wanted an entirely new brand since his plan has turned out to be merely imitating the German luxe brands model for model. I wonder how JdN would score on a test of Cadillac heritage trivia? JdN says he wants to be uniquely American, not like the Germans, but his actions and stated plans are to mimic the German luxe brands model for model. It is foolish to think Cadillac must match them model for model without first focusing on getting the existing product line-up up to par. Certainly more SUV's/crossovers are a priority--should have been here yesterday. It was stated in another thread that the ATS Coupe has just broke 1000 sales after three months on the market? Obviously not exactly a momentous take-off for what ought to be stellar model in the line-up! It's product--product--product that should be the emphasis, and bringing up the styling of all of the existing models should be a priority. Making the generation III CTS more bland in appearance has torpedoed the model. XTS should be axed due to its awkward proportions--but replaced by an attractive CT6 but with a real name! (The new naming scheme just does not sound aspirational!) The CTS Coupe (generation II) should have been updated by a new front clip with vertical light pipes like CTS gen-III and ATS, and XTS, and given minor updates such as door mirror signals, CUE dash and machined alloy wheels (like offered on ATS), and other new tech features, and it would have continued to lead the Coupe segment in sales--it was beating out its competitors in its segment with nary a change from its '11 introduction! CTS Coupes have presence on the road. Yet now we have ATS Coupe, another "dud," with bland styling, joining the ELR collecting dust in the new showrooms, and likely some guru will announce "Coupes don't sell, they're a small market," etc. With a history of great Coupes, Cadillac should have continued to own that niche but possible only with bold, crisp, distinctive styling as a 'halo' model for the brand! SRX replacement should have arrived or be imminent. As I've said, all models should offer special editions or Platinum series--continuing Cadillac's heritage of over-the-top luxurious interiors, etc. Although I don't have a crystal ball, I have less and less confidence in JdN's plans as his focus often changes, but I truly hope he succeeds.
 

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Well sales up or down, market share or not, there should not be another new car introduced unless it's the best in the catagory. Period! That includes the CT6! I don't care if it was developed before DeNysschen arrived or not. He can/could've delayed it. So here's hoping!
 
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