[BORG]

Ford is very very bad at keeping secrets. The full body of the Maverick pickup has been leaked online.

The design reveals surprising similarities to the 2021 F-150, particularly around the fenders.

https://www.motor1.com/news/458839/2022-ford-maverick-bare-metal/

My info says Maverick will be offered in XL, XLT, and Lariat trim levels with a 2.5L Hybrid available and PowerBoost (presumably a "Pro Power" generator like F-150 is optional). 1.5L I3 and 2.0L also available, FWD standard with AWD optional. It's a "White Space" vehicle intended to be one of Ford's new affordable vehicles.

Worth pointing out is that the new North American Ranger (due 2023/4) is also available as a Hybrid with PowerBoost (2.7L btw). Ford electrifying all of it's pickups in some way, possibly with onboard generators being a big draw for them. Transit BEV also has Pro Power.

Maverick could be a big deal for Ford as a segment buster.

I'm surprised by how well this is turning out, I didn't think they could make a normal looking truck in this segment.

 

[CJH]

I used to see a ton of the old small Rangers on the roads around here. I could see this filling that niche.

 

[mbukukanyau]

Kudos to Ford for bringing back the Mini Truck to Detroit. Looks like its going up against the Ridgeline.

 

[richmond2000]

Kudos to Ford for bringing back the Mini Truck to Detroit. Looks like its going up against the Ridgeline.

hopefully NOT as the ridgeline as almost "fullsize" and LARGER than the RANGER
this NEEDS to be a LOT smaller

 

[dannyg]

hopefully NOT as the ridgeline as almost "fullsize" and LARGER than the RANGER
this NEEDS to be a LOT smaller

The article talks about it being a bit smaller than the Ranger. As an affordable vehicle, I'm assuming a bit less than the Ranger in price too. Sounds like a good combination to me.

I'm hoping this sells well so they release a extended cab version with longer bed later...

 

[DreadNaughty]

Did anyone see the new F150 Tremor. Nice option

 

[BORG]

The Ridgeline is based on a Honda Pilot, it would be like Ford basing the Ranger on the Explorer. It's a larger premium pickup, still very unique in the segment, but ultimately a niche.

Maverick is quite a bit smaller than the Ranger, it looks bigger than it is. It's lower and narrower. There are some photos which reveal this.

A unibody design should be more space efficient however so it's easier to get comparable interior space to Ranger.

 

[Mr.Buttons]

Two less door would be nice,but that is for vehicles that exist in another dimension.

It'll be nice to see it with all the trimmings.

 

[BORG]

Looks like Ford forced Motor1 to take the photos down.

 

[DequindreToo]

I could see this selling well if Ford markets it as a "lifestyle vehicle" for people who don't necessarily need the full BOF truck. Essentially, market it like the Subaru Baja (which was ahead of its time).

 

[DreadNaughty]

Wow, yeah the mav is much smaller than the Ranger. Ranger was always a bit too big IMO, but that is only if Ford did not offer something smaller. That's resolved

 

[1958carnut]

I just reloaded a web page from yesterday and the photos are still there : https://www.autotimesnews.com/photo...truck-ford-maverick-2022-appeared-on-the-web/ This thing may be just what the Dr. ordered so to speak.

 

[Myron 65]

It is the right sized vehicle but driving the wrong wheels (for me).

 

[mbukukanyau]

It is the right sized vehicle but driving the wrong wheels (for me).

It will probably come in AWD form

 

[Greg Burr]

It is the right sized vehicle but driving the wrong wheels (for me).

I am interested. The Ranger is big (and if I am not mistaken, this iteration is to undergo a redesign, last time I read).

If I have to pay out for a car, it has to have utlility and a good driving experience. With a manual this can be a kick to drive

 

[DreadNaughty]

Will this be the sub $20K vehicle Ford once promissed?

 

[BORG]

I don't think Ford has mentioned price targets, but Ford did describe the Maverick (or "White Space" vehicle) as one of their new affordable products. Originally Ford did have a companion SUV for the Maverick arriving a year or two later, but development apparently stopped. Presumably that would have been a more economical utility as well. That would probably clash with Bronco Sport however.

Escape, Bronco Sport, Maverick have got to be enough compact utility for any automaker.

 

[Greg Burr]

Will this be the sub $20K vehicle Ford once promised?

Maybe it is. It may be the hook to getting younger buyers in the fold

 

[BORG]

Bronco Sport with AWD, various amenities, and brand value certainly contributes to its higher base price. A FWD stripped down version of the Bronco Sport or Maverick could probably get the starting price down to $22-24K-ish, which is close enough to covering the EcoSport space. The Maverick has a better opportunity to get the price down however without turning into a bland commodity, I can't imagine Ford resorting to de-contenting the Bronco to cover the bottom-end. I also can't imagine Ford developing yet another utility to get the price down a few thousand below the Sport and Escape.

 

[Ed753]

Will this be the sub $20K vehicle Ford once promissed?

I would be surprised if it got that low.