The great General Motors ride-sharing experiment is over. At least for now. Maven, which hit parking lots in 2016 and eventually expanded into the nation's driveways, was GM's attempt to put its vehicles to work, rather than sell them to retail or fleet customers like some kind of dinosaur. For...

Anyone following the saga of Uber and Lyft knows that mobility services are not - not yet, anyway - a money tree that bears unlimited financial fruit. The same can be said of mobility services offered by automakers. General Motors' car-sharing service, Maven, like those more well-known...

Rather than look outside the company for some Silicon Valley-reared go-getter, General Motors sourced its new Maven boss from within. The automaker's mobility brand was left leaderless following the unexpected January departure of Julia Steyn, who led the brand since its 2016 inception. Into...

Julia Steyn, head of General Motors' Maven mobility brand, is reportedly leaving the company. Stayn joined GM in 2012, starting out as the automaker's vice president of corporate development and global mergers and acquisitions, then switching to the company's urban mobility unit and Maven three...

GM's Maven brand is known for car-sharing services. But it wants to expand to sharing more than just cars or trucks. "If there will be a UFO that is going to be able to be shared, I would expect at some point to be able to put it on the Maven platform," Julia Steyn, vice president of GM Urban...

People looking to rent GM vehicles in Baltimore, Boston, Washington DC, Denver, LA, San Francisco, and Jersey City will be able to do before the end of the year, as part of Maven's expansion plans. The GM car-sharing app first launched in three test markets-Detroit, Ann Arbor, and...

Only if you choose to, it seems. After launching its Maven ride-sharing service in numerous U.S. cities, as well as Canada's largest population center, sources claim General Motors wants to expand the service to privately owned vehicles. In other words, you'll be able to make your own GM car...

General Motors launched its Maven rideshare service in 2016 with the goal of providing renters with a taste of its vehicles, while also bringing in a little extra revenue. The service offers a wide array of vehicles ranging from small hatchbacks like the Chevrolet Spark to large SUVs like the...

Car sharing is one of the cornerstones of automakers' newfound focus on mobility solutions. It's a brave new world for vehicle manufacturers, but it's also a brave new world for consumers. With roughly 22 million American's underemployed - that's people with jobs that don't provide adequate...

As urban populations grow and analysts continue to predict dwindling car ownership, alternatives have sprung up and automakers are gradually getting in on that sweet car-sharing action. Currently active in 17 North American cities, General Motors' hourly ride-sharing unit Maven has been building...

Maven's march continues, announcing on Tuesday it would partner with Uber, allowing drivers to rent General Motors vehicles on a weekly basis. The three-month pilot project is somewhat surprising considering Maven has already made considerable inroads with Lyft--Uber's chief North American...

In its ninth month of operation GM's personal mobility brand continued its expansion with the addition of a ninth market, Los Angeles. After establishing a presence in the east coast markets of Ann Arbor, Michigan, Baltimore, Boston, Detroit, New York City and Washington, D.C; Maven began...