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  1. Automotive Industry & GM News
    I could have told the guy "71 extra pounds." Then again, maybe "$5,400 more" would have been a better response. Both of these figures are correct, but it's the latter that best answers the question, "What's an Avenir?" The passer-by who accosted me - in a friendly manner, thankfully - outside...
  2. Global Buick News
    GM is hoping Buick's new Avenir sub-brand will spur sales for the brand like Denali has done for GMC. Last week, CEO Mary Barra last week said the company has "high expectations" for Avenir, which has just begun arriving in North American showrooms as the top trim of the 2018 Buick Enclave...
  3. Global Buick News
    The first application of Buick's Avenir sub-brand has been priced. In China, the GL8 Avenir will clock in at $66,289, compared to $42,714, for the hoi polloi GL8. The $20,000 premium nets you an exclusive shade of Earl Purple paint, with a new wing-shaped honeycomb grill, 18-inch multi-spoke...
  4. Global Buick News
    Perhaps underscoring the importance of the Chinese market, Buick announced the first model under its newly christened Avenir sub-brand; the Chinese-exclusive GL8 Avenir. The GL8 rides on an updated version of GM's 30-year-old U-platform and has served as a sales workhorse since the luxury MPV...
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