Ram Celebrates 10th Anniversary Of Rumblebee Moniker With Special Concept
August 17, 2013
By: Carl Malek
Debuting at the 2013 Woodward Dream Cruise earlier today, this special Ram Rumblebee concept was built to celebrate the 10th anniversary of the Rumblebee moniker which was inspired by the legendary Super Bee nameplate and was last used on the 2004-2005 Dodge Ram. However unlike that particular Rumblebee iteration which was mainly a styling package and lacked the soundtrack that many buyers expected, Chrysler engineers have made several revisions to remedy that complaint, while also making the newest iteration of the truck stand out at the same time. This is immediately apparent with its exterior styling with the truck sporting a special "Drone Yellow" paint job which is contrasted by slick black graphics and a ground effects kit to give the truck a meaner appearance. Chrysler engineers also utilized a Mopar issue tonneau cover, while specially designed 24 inch Vellano VRH black wheels round out the styling tweaks and work together with a 2 inch suspension drop to improve the stance of the truck also. Overall these revisions did an excellent job making the concept stand out and should be an eye catching presentation if a production version is announced.
The interior of the Rumblebee concept (which largely has the same layout as the 2013 RAM 1500 R/T) has also received several revisions to make it fit with the theme set in place by the exterior. The black and yellow sport seats looked attractive and were very supportive and comfortable to sit in during my brief time inside the concept. The seats also feature two tone stitching and special Rumblebee logos on the seat backs. However perhaps the weirdest and most ingenious styling touch is the amber encased bee in the center of the rotary shifter switch which added a cool styling element and should also serve as an excellent conservation starter, especially when its lit up during night time driving.
Performance for the Rumblebee concept comes from the venerable 5.7 liter Hemi V8 that also see's duty in mainstream Ram 1500 models. In this application, it is good for a solid 395 horse power and a healthy 407 lb-ft of torque thanks in part to a custom cold air intake. The gloss yellow/black engine cover also makes a solid visual statement especially with its incorporated honeycomb trim while two buttons below the shift knob activate specially designed exhaust cutouts which enhances the car's exhaust note by bypassing the equipped Mopar dual cat-back exhaust system, consider us impressed.
Chrysler did not state whether a production version is in the works. However if feedback from its appearance at Woodward by fans and Chrysler loyalists is positive, look for it to make the leap into full production sometime in the near future and perhaps inspire Ford And GM to follow suit with similar editions of their current generation F-150 and Silverado models. Also if you are in the vicinity of Woodward Avenue today keep an eye out for Al, Nick, and Austin who are out on Woodward as we speak, and are eager to meet fans and forum members.