Extra! Extra!: More Mondeos? Increase hinges partly on whether car comes to U.S.

  1. Welcome to GM Inside News Forum – General discussion forum for GM

    Welcome to GM Inside News Forum - a website dedicated to all things GM.

    You are currently viewing our forum as a guest, which gives you limited access to view most discussions and access our other features. By joining our community, at no cost, you will have access to post topics, communicate privately with other members (PM), respond to polls, upload content and access many other special features. Registration is free, fast and simple, Join GM Inside News Forum today!
     
Results 1 to 4 of 4

Thread: Extra! Extra!: More Mondeos? Increase hinges partly on whether car comes to U.S.

  1. #1

    Join Date
    Jun 2006
    Posts
    6,264
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Extra! Extra!: More Mondeos? Increase hinges partly on whether car comes to U.S.

    Increase hinges partly on whether car comes to U.S.

    By JENS DRALLE | AUTOMOTIVE NEWS
    AutoWeek | Updated: 03/26/07, 12:12 pm et

    COLOGNE, Germany -- Ford of Europe's newest Mondeo doesn't go into production until mid-June, but Ford already thinks it might need a third shift at its factory in Genk, Belgium.

    The new Mondeo has sparked the interest of parent Ford Motor Co., even though its Ford division sells the same-sized Fusion in North America. Any decision to sell the Mondeo in the United States would make an increase in Genk's capacity necessary.

    The plant, one of the most productive in Europe, assembles the Mondeo sedan and Ford S-Max and Galaxy minivans. The three share a platform.

    "Three shifts come after two, but first of all we have to introduce the model successfully to the market," Ford of Germany's chairman, Bernhard Mattes, said in an interview.

    The plant has a two-shift capacity of about 300,000 units a year. Sales of the previous-generation Mondeo totaled about 300,000 units a year before sliding to 131,700 in 2006.

    But industry analysts in Europe have said they expect sales of the new Mondeo to run only as high as 170,000 to 190,000 units a year, despite it being better equipped and more stylish than the outgoing model.

    Mattes said Ford of Europe is looking more closely at expanding in eastern Europe than at exporting to the United States.

    He foresees especially good growth potential in Russia, where Ford sales doubled last year to about 125,000 units. "As a result, we are interested in the ex-Daewoo factory in Romania," he said.

    Ford of Europe's factory in St. Petersburg, Russia, where the Ford Focus is produced, is operating at full capacity, Mattes said.

    Ford also is expecting considerable growth in other eastern European markets. That's one reason Mattes is confident about Ford's profit predictions for 2007.

    "Ford of Europe can beat last year's profit of $469 million," he said. The new Mondeo is expected to make a significant contribution to profits.
    Autoweek.com

  2. Remove Advertisements
    GM Inside News
    Advertisements
     

  3. #2

    Join Date
    Apr 2007
    Posts
    13
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Re: Extra! Extra!: More Mondeos? Increase hinges partly on whether car comes to U.S.

    First time poster here, and felt the need to respond. As nice as the Mondeo is, the Fusion is a fine car and is selling well. For them to sell it here, as a Ford, would make no sense. Maybe as a Mercury but they have no good point in using it as a brother to the Fusion.

  4. #3

    Join Date
    Feb 2007
    Posts
    1,354
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Re: Extra! Extra!: More Mondeos? Increase hinges partly on whether car comes to U.S.

    Quote Originally Posted by svtcobra2383
    First time poster here, and felt the need to respond. As nice as the Mondeo is, the Fusion is a fine car and is selling well. For them to sell it here, as a Ford, would make no sense. Maybe as a Mercury but they have no good point in using it as a brother to the Fusion.
    I think I agree with you.
    By the time we saw a Mondeo here in the states, we could have an updated Fusion and Fusion ST. I figure that a +270HP Fusion with updates and AWD and the added cost of a Mondeo, and you have a compelling reason NOT to offer it.

  5. Remove Advertisements
    GM Inside News
    Advertisements
     

  6. #4
    6.2 Liter LS9 Supercharged V8 EldoFan's Avatar
    Join Date
    Sep 2006
    Location
    Omaha Nebraska, USA
    Posts
    5,424
    Thanks
    2
    Thanked 5 Times in 4 Posts

    Re: Extra! Extra!: More Mondeos? Increase hinges partly on whether car comes to U.S.

    Quote Originally Posted by Cabana Boy
    I think I agree with you.
    By the time we saw a Mondeo here in the states, we could have an updated Fusion and Fusion ST. I figure that a +270HP Fusion with updates and AWD and the added cost of a Mondeo, and you have a compelling reason NOT to offer it.
    Agreed....

  7. Remove Advertisements
    GM Inside News
    Advertisements
     

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
Powered by vBadvanced CMPS v4.1.2