Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big share

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Thread: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big share

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    Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big share

    A year after Ford and Chevrolet abandoned the compact-car segment to prioritize SUVs, buyers are abandoning those makes and shopping for cars made by Hyundai, Toyota and Honda.

    "The catch is, if Ford and GM don't have affordable options for shoppers who are buying their first or second new car, it could be much harder to win them over later," said Edmunds analyst Caldwell. "Catching consumers early and keeping them in the family has been a basic tenet of automotive brand strategy for decades. But it feels like we're in the midst of a transformative time for the industry where automakers are being forced to rethink everything. Time will tell if it will end up the right call in the long run."

    https://www.texarkanagazette.com/new...-share/810020/
    Last edited by kool1; 01-21-2020 at 09:25 AM.

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    I'll be interested to see what electric vehicles GM and Ford bring out. I've been assuming they've abandoned the ICE sedan segment, but will re-enter once they have electrics. Hopefully I am right - I'm one of those people who want a car.

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by kool1 View Post
    A year after Ford and Chevrolet abandoned the compact-car segment to prioritize SUVs, buyers are abandoning those makes and shopping for cars made by Hyundai, Toyota and Honda.

    "The catch is, if Ford and GM don't have affordable options for shoppers who are buying their first or second new car, it could be much harder to win them over later," said Edmunds analyst Caldwell. "Catching consumers early and keeping them in the family has been a basic tenet of automotive brand strategy for decades. But it feels like we're in the midst of a transformative time for the industry where automakers are being forced to rethink everything. Time will tell if it will end up the right call in the long run."

    https://www.texarkanagazette.com/new...-share/810020/
    Problem is that it can't just be a car....it has to be a good car, that is what they're (GM/Ford) missing. You can't just toss out a mediocre Malibu and then bail on the segment because you proclaim that buyers don't want cars....that's hogwash, they just don't want your sad --- car. Put a top of the line Premier Malibu next to a top of the line 6, Accord, or Camry and you'll see how far short the Malibu fell.
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    Quote Originally Posted by kool1 View Post
    A year after Ford and Chevrolet abandoned the compact-car segment to prioritize SUVs, buyers are abandoning those makes and shopping for cars made by Hyundai, Toyota and Honda.

    "The catch is, if Ford and GM don't have affordable options for shoppers who are buying their first or second new car, it could be much harder to win them over later," said Edmunds analyst Caldwell. "Catching consumers early and keeping them in the family has been a basic tenet of automotive brand strategy for decades. But it feels like we're in the midst of a transformative time for the industry where automakers are being forced to rethink everything. Time will tell if it will end up the right call in the long run."

    https://www.texarkanagazette.com/new...-share/810020/
    The kicker here is that none of the increases of sales for Asia Carmakers have come from cars, their car sales are still declining even though Ford GM and FCA abandon car segments, All of their increases are coming from higher Utility sales.

    In some cases, buyers can get a new base Equinox at near Cruze prices. so I don’t think Chevrolet is that far removed from “car buyers”.

    A lot more people finance their vehicles so the repayment is of more importance than just the sticker price.

    Bottom line is that there’s a mass exodus of buyers away from cars int utilities and trucks, a lot of these people prefer utilities because of their higher seating position and better use of space so much that most will never go back to cars again. All we’re seeing now is rusted on car buyers , the rest are leaving for good.

    It is much better for auto makers to give buyers what they want now and maximise profits rather than stay selling cars on a maybe hunch that something contrary to all evidence will happen sometime in the future.
    Last edited by jpd80; 01-21-2020 at 12:46 PM.

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by sdotjeezy View Post
    Put a top of the line Premier Malibu next to a top of the line 6, Accord, or Camry and you'll see how far short the Malibu fell.
    +1
    Well said! On top of that, Malibu Hybrid - which had a very well designed hybrid powertrain competitive with the powertrains in Camry Hybrid and Accord Hybrid - was left to rot on the vine and cancelled altogether last year.
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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by jpd80 View Post
    The kicker here is that none of the increases of sales for Asia Carmakers have come from cars, their car sales are still declining even though Ford GM and FCA abandon car segments, All of their increases are coming from higher Utility sales.

    In some cases, buyers can get a new base Equinox at near Cruze prices. so I don’t think Chevrolet is that far removed from “car buyers”.

    A lot more people finance their vehicles so the repayment is of more importance than just the sticker price.

    Bottom line is that there’s a mass exodus of buyers away from cars int utilities and trucks, a lot of these people prefer utilities because of their higher seating position and better use of space so much that most will never go back to cars again. All we’re seeing now is rusted on car buyers , the rest are leaving for good.

    It is much better for auto makers to give buyers what they want now and maximise profits rather than stay selling cars on a maybe hunch that something contrary to all evidence will happen sometime in the future.
    Car sales are still dropping off it's true but I still see every kid I know (16-25 say) buy a small car as their first car.

    Kids are not looking for SUVs period, at least not around here.

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by kool1 View Post
    Car sales are still dropping off it's true but I still see every kid I know (16-25 say) buy a small car as their first car.

    Kids are not looking for SUVs period, at least not around here.
    Kids don't want to drive what their parents do

    It's not cool

    Make and interesting SUV/CUV and kids will want to buy it

    Make dull as dishwater lowest common denominator forgettable vehicles and kids will stay away in droves
    Who the hell approved this abomination? Hidden Content

    I bet it was some dumbarse in Detroit Hidden Content

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by VS Ute 5Litre View Post
    Kids don't want to drive what their parents do

    It's not cool

    Make and interesting SUV/CUV and kids will want to buy it

    Make dull as dishwater lowest common denominator forgettable vehicles and kids will stay away in droves
    also HOW MANY KIDS are buying their OWN first NEW car? and NOT having a hand-me-down OR the option to "BUY" the hand-me-down for
    out my way they mostly want pick ups OR JDM imports like EVO's or R33's - I think a "station wagon" would go over better than a "family bus" CUV

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by kool1 View Post
    Car sales are still dropping off it's true but I still see every kid I know (16-25 say) buy a small car as their first car.

    Kids are not looking for SUVs period, at least not around here.
    And I'll add this little bit...as people flock to the 'burbs because of increasing home prices in the city, they'll need a car to commute to/from the office...as fuel efficient as CUVs have become they'll always still lag behind an ol'fashioned sedan.
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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by richmond2000 View Post
    also HOW MANY KIDS are buying their OWN first NEW car? and NOT having a hand-me-down OR the option to "BUY" the hand-me-down for
    out my way they mostly want pick ups OR JDM imports like EVO's or R33's - I think a "station wagon" would go over better than a "family bus" CUV
    You will still get the kids buying 12k first cars either their parents will foot the bill or they will get a job and a loan

    The cheaper start price the better and you want those kids coming back when they want a cool car and then you want them to buy their first family car , luxury car ect ect

    If you shut out a whole generation of buyers they will go elsewhere
    Who the hell approved this abomination? Hidden Content

    I bet it was some dumbarse in Detroit Hidden Content

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Ford and GM are stupid to abandon cars, and ICE. Until I can charge a Electric car as fast as I can fuel my Truck and drive 400 miles, then I will still have a ICE, or a Hybrid.
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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by BlackGTP View Post
    I'll be interested to see what electric vehicles GM and Ford bring out. I've been assuming they've abandoned the ICE sedan segment, but will re-enter once they have electrics. Hopefully I am right - I'm one of those people who want a car.
    This doesn't even sound logical.................. or are EV's suddenly cheaper than ICE cars?


    Quote Originally Posted by jpd80 View Post

    In some cases, buyers can get a new base Equinox at near Cruze prices. so I don’t think Chevrolet is that far removed from “car buyers”.
    Which is cheaper to make?


    Quote Originally Posted by PHAT-JAY View Post
    Ford and GM are stupid to abandon cars, and ICE. Until I can charge a Electric car as fast as I can fuel my Truck and drive 400 miles, then I will still have a ICE, or a Hybrid.
    You left out the cost factor, which may not apply to you, but does to most car-buyers.
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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by BlackGTP View Post
    I'll be interested to see what electric vehicles GM and Ford bring out. I've been assuming they've abandoned the ICE sedan segment, but will re-enter once they have electrics. Hopefully I am right - I'm one of those people who want a car.
    I would take a car again too. Matter of fact, Sunday I was Checking out the all new "catfish front ended" Hyundai Sonata. They had one unlocked so I obliged by getting in and going over it. Other than the shifter I was very impressed with it. I hope GM reenters the midsize market with some worthy electrics but only time will tell, and if they'll be any good as well.

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by Ed753 View Post
    This doesn't even sound logical.................. or are EV's suddenly cheaper than ICE cars?




    Which is cheaper to make?




    You left out the cost factor, which may not apply to you, but does to most car-buyers.
    For manufacturers SUV/CUV would cost roughly the same like size for size as a sedan

    The thing is they can charge a little bit more for the SUV/CUV on the perceived extra size/utility

    Of note is the trax

    Not sure of the price where you guys are but here a Sonic equil model would be about 18-19 k and a trax would be 22-23k

    Same platform essentially , same engines but you can charge a little more and the cost to make would be about the same
    Who the hell approved this abomination? Hidden Content

    I bet it was some dumbarse in Detroit Hidden Content

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    Re: Surge In Sales | As Ford and Chevy exit sedan market, Asian makers gain a big sha

    Quote Originally Posted by VS Ute 5Litre View Post
    Make and interesting SUV/CUV and kids will want to buy it
    Not so sure about that. Cars still cost less to buy, to run and to insure. If you are young your budget is the primary concern. Even $1000 more can be a deal breaker.


    Quote Originally Posted by PHAT-JAY View Post
    Ford and GM are stupid to abandon cars, and ICE. Until I can charge a Electric car as fast as I can fuel my Truck and drive 400 miles, then I will still have a ICE, or a Hybrid.
    Exactly. EVs are a lot of hype. Take away the government money and demand collapses.
    Last edited by kool1; 01-22-2020 at 08:11 AM.

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