Why is it called Mazda CX-30? Plus other questions answered
Explaining the new compact crossover's name and size relative other Mazdas
Mar 6th 2019
GENEVA — Mazda just introduced its latest crossover, the CX-30, and it left us raising an eyebrow. It's planned for a global release, including the United States, and it's supposed to slot between two compact crossovers that one might not think had room for another model. Plus it has a name that doesn't fit Mazda's typical nomenclature. So we thought we'd take a little time to explain some of those things, starting with the name.
Mazda arrived at the CX-30 name because of a self-created problem: the Chinese Mazda CX-4. The CX-4 name would be perfect for the CX-30, since it would fall right between the CX-3 and CX-5 where it's positioned. But with the name taken, and evidently no plans to discontinue, replace, or rename that Chinese model, Mazda needed something else, and fractions and decimals weren't on the table. So appending a zero was the plan.
Talking with a Mazda representative, there were hints, though no concrete confirmation, that this naming scheme could possibly spread throughout the Mazda line. There would be advantages to such a system, such as bringing the CX-30 into line with other Mazda products, but it would also provide room for other in-between models named CX-35, CX-25, etc.
CONTINUE AT LINK ABOVE
Image courtesy of, and credited to, autoblog.com