Genesis Essentia Concept Planned for Production as an EV, Possibly Powered by Hydrogen
Car and Driver
May 19, 2019
*Full Article at LinkThe Genesis Essentia concept is still under development for possible series production, Genesis CEO Manfred Fitzgerald told Car and Driver in a recent interview. "There are so many beautiful concept cars that have a very short life span; they are shown and then never seen again. We are trying not to follow that road," Fitzgerald said, adding: "We are still working on it, and it is still alive. It shall be an electric vehicle."
Fitzgerald is a fan of hydrogen-powered cars: "I believe the battery-electric vehicle is just a transitional technology. I see a lot of potential in telling the hydrogen story in the right way, and as soon as people really see it they will recognize the upsides and all the benefits," he said, adding that hydrogen cars could "kill a lot of pain points of what they are associating right now with electrification."