Emotional VW commercial shuts the door on Dieselgate, looks toward electric future

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Thread: Emotional VW commercial shuts the door on Dieselgate, looks toward electric future

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    Emotional VW commercial shuts the door on Dieselgate, looks toward electric future


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    I saw this last night. Too bad GM can't figure out how to do this with such success.

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Are we really this gullible as consumers?

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by JimmyDiablo View Post
    I saw this last night. Too bad GM can't figure out how to do this with such success.
    My thoughts exactly. I thought it was a good ad, good music, good message. Numerous clever plays on words. Some savvy people put that together.

    Not sure how many people will be confused more than satisfied about the "VW Scandal" clip at the beginning. How many people remember that or are aware it happened?

    Unlike the real dopes, not actors, ooohhh!! ahhhhh!! hahahahaha!!! OMG!!!!! pitiful stuff. Sad.
    Last edited by Neanderthal; 06-10-2019 at 05:47 PM.
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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by SVT74 View Post
    Are we really this gullible as consumers?
    Definition of Negative Nancy:

    Negative Nancy
    noun
    a word used to describe someone who is a total downer to be around.

    "quit being such a negative nancy. you're bringing me down."

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by bongos2u View Post
    Definition of Negative Nancy:

    Negative Nancy
    noun
    a word used to describe someone who is a total downer to be around.

    "quit being such a negative nancy. you're bringing me down."
    Yes, because the people who run VW have had a total change of heart and really believe in a progressive, sustainable future with electric hummingbees. C’mon. This couldn’t say ‘if I support politically correct initiatives will you please like me again’ any more clearly if they actually just came out and said it.

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by JimmyDiablo View Post
    I saw this last night. Too bad GM can't figure out how to do this with such success.
    I've seen in several articles where GM's response to the ignition scandal is being held up as a gold standard to responding to such a crisis. While I like the above commercial, when I think about it I think it is a scumbag move, using their cheating and lying to sell cars via some emotional music. I'd say it would be a very bad move if GM used the ignition scandal to sell more cars, though VW's cheating is a little different, I don't think it should be used as a marketing tool either.

    At best the could do an ad saying this is what we did and we are sorry. Leave it at that and don't put a marketing spin on it.

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by BlackGTP View Post
    I've seen in several articles where GM's response to the ignition scandal is being held up as a gold standard to responding to such a crisis. While I like the above commercial, when I think about it I think it is a scumbag move, using their cheating and lying to sell cars via some emotional music.
    Exactly. And I say this as somebody who is a VW fan and a serious Porsche enthusiast. This is pure manipulation. ‘Let me tell you about how bad I was, how much I regret it, and how awesome I’m going to be now post reformation’.

    The same cold, heartless families that ran the VW Group forty years ago run it now, all that changes is which descendant of Ferd is on top. They haven’t changed their opinion on anything and they aren’t going to. It’s why they are such a well run company typically speaking. It’s also why they aren’t really sorry.

    This is a way forward beyond diesel now that the diesel balloon has been popped. Nothing more, nothing less.
    Last edited by SVT74; 06-10-2019 at 06:49 PM.

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    I like it, but no one designs with pencils at big corporations anymore.
    I got a cheap Cruze diesel out of the VW scam, so I'm not gonna complain about it.

    I know where there are a whole bunch of cheap TDIs for sale if anyone wants one.
    Last edited by eaton53; 06-10-2019 at 06:37 PM.
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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by BlackGTP View Post
    I've seen in several articles where GM's response to the ignition scandal is being held up as a gold standard to responding to such a crisis. While I like the above commercial, when I think about it I think it is a scumbag move, using their cheating and lying to sell cars via some emotional music. I'd say it would be a very bad move if GM used the ignition scandal to sell more cars, though VW's cheating is a little different, I don't think it should be used as a marketing tool either. At best the could do an ad saying this is what we did and we are sorry. Leave it at that and don't put a marketing spin on it.
    All valid points. I just didn't see it that way. Guess I'll have to re watch it with a fresh perspective.

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by JimmyDiablo View Post
    All valid points. I just didn't see it that way. Guess I'll have to re watch it with a fresh perspective.
    No need to change your opinion because of mine! My opinion is no more right than yours....

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    Quote Originally Posted by eaton53 View Post
    I like it, but no one designs with pencils at big corporations anymore.
    I got a cheap Cruze diesel out of the VW scam, so I'm not gonna complain about it.

    I know where there are a whole bunch of cheap TDIs for sale if anyone wants one.
    I was quite fond of my '99 TDi Golf. Great MPGs, usually low to mid 40s. Felt much more powerful than it was. Two downsides: 2/24 B-B warranty, bad habit of a power system (locks, windows) going down about every six months. If I weren't so happy with my Soul, I'd take a look. Even though the 'dubs I drove a couple of years ago had the most boring, sterile interior/dashboard I'd seen in many moons.
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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    GM could never get away with this on its scandals because they've killed people directly. They would be skewered, rightfully so, if they did this.

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    Re: Emotional VW commercial shuts the door on Dieselgate, looks toward electric futur

    At least...maybe... he feels good about this ad, but it gives me the heebie jeebies or something like that and makes me cringe as well.

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