BMW Trimming Lineup To Meet Demands Of EV And Autonomous Cars
July 30, 2019
Look up the array of cars and SUVs BMW is selling these days, and it will blow your mind if you are a BMW fan who has driven the same ride for the last 20 years and want to re-up.
It used to be the 3 Series, 5 Series, 7 Series, the X5, a Z sports car, M Cars, and each had a handful of engine and body style derivatives. Today, the models are like balls in a McDonald's ball-play room. The 2 Series, 4 Series, 6 Series, 8 Series, X1, x3, X6, X7, M cars, the i-Electrics, special edition models. It is complexity on wheels, and a bunch of these models just don't sell.
BMW, though, is replacing its Chairman of the Board of Management Harald Krueger with Oliver Zipse, and when he sits in the chair come the middle of August, he'll have the hedge trimmers out. According to Automobile Magazine, management is canceling the convertible version of the 2 Series, the standard-wheelbase 7 Series, the X2, the coupe and convertible variants of the 8 Series, and the next-generation Z4. That's a start.
BMW is becoming more of a true sport-utility brand. BMW has reportedly, according to Automobile, an SUV X8 that will have a plug-in EV option with up to 60 miles of electric range. An X8 M is also in the pipeline, which of course would come with a serious performance package.
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