The goal for the Mazda Extreme Street event is to educate and create excitement within the Sport Compact Car enthusiast market. The Sport Compact Car Market, growing in leaps and bounds over the past few years, fusing Sports Car racing and the Sport Compact aftermarket, will continue to fuel this exciting fast and furious marketplace. The American Le Mans Series and the SPEED World Challenge are some of the most exciting racing events in the country. And the Sport Compact market, full of young and passionate enthusiasts, are ready for more exciting action.

Immersed within the hustle and bustle team paddock and vendor midway will be the MAZDA Extreme Street event area. Complete with a car show, stage, live DJ, interactive/informational seminars, giveaways, and approximately 100 of the highest quality aftermarket vehicles in the region will have something you are used to. The thunder of a downshifting GT car or see live, the technology behind a UMP900 car or smell race fuel for the first time, will make you realize that the race cars in video games such as Playstation's Gran Turismo 4, are in front of you!