Cadillacís subscription service will return, after roughly a year on hiatus. The revamped service will provide more convenience, flexibility, and value, according to Deborah Wahl, GMís Chief Marketing Officer. Book by Cadillac was among the first subscription models tested in the automotive sphere. It charged subscribers an $1,800 monthly fee, which covered insurance and maintenance […]
The post Book By Cadillac to Make its Return in February appeared first on GM Inside News.


More...