Autoextremist: Here's to the ones who dream

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Thread: Autoextremist: Here's to the ones who dream

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    Autoextremist: Here's to the ones who dream

    Here PDL AE rant of the week www.autoextremist.com

    Editor's Note: Peter has been struggling with an illness for going on two weeks now, so we're going to re-run one of our favorite columns from last year as he definitely needs the break. -WG


    By Peter M. DeLorenzo

    Detroit. Though I'm tired of using the term "swirling maelstrom" to describe this business, I have yet to find a more apt descriptor. It's a land where you're only as good as your last hit, a state of mind where you're forced to make what's happening right now work, while struggling to make what's happening next come into focus. It's a cruel, nonsensical world that punishes those who would deign to march to a different drummer, but it's only those who dare to break through that gauntlet who rise to the top.

    It's easy to get mired in the minutiae of this business - the endless meetings, the constant "reviews," the endless hand-wringing and second (and third) guessing. Overthinking might be an operational component in corporate America, but in the automobile business it's a full-blown cottage industry, which makes effectual decisions extremely hard to come by. Why? Because 90 percent of the time is spent worrying about what an upper executive in question might want or might be thinking, which forces underlings to become interpreters and acquire the skill set of nuanced anticipation.

    This business is unfortunately littered with so-called genius executives who parachute into the decision process, make a few pronouncements, then helicopter out. And the worst part of this phenomenon is that they come back six weeks later and question why a particular direction was undertaken, totally forgetting that's what he or she directed. Thus, time, effort and money are wasted at a prodigious rate because executives are too self absorbed to get their heads out of their asses and realize how destructive their behavior is. And no, it isn't exclusive to the automobile business, but it's decidedly more pathetic when product programs or advertising campaigns are on the line.

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    Re: Autoextremist: Here's to the ones who dream

    TELl Peter to get well and as always thanks for posting up.
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    Re: Autoextremist: Here's to the ones who dream

    That was a good rant to post because once in a while a refresher is good in showing where we've been and that it's still the same ole same ole there. One of the parts that I find good was the marching to the beat of a different drummer. GM is seemingly in this mode currently, and it looks like from a lot of us here that it may not end well. The last part fits GM well too about management and their decisions and then flying the coop. Take Melody Lee, I think, for a good example and to a good degree Mother Barra and her seemingly appeasing Wall Street and DC while the buying populace and others sort of suffer because of it IMO.

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