Cadillac Resets Itís Sight

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Thread: Cadillac Resets Itís Sight

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    Cadillac Resets Itís Sight

    If you want to hear mindless, meaningless marketing idiocy...


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    Re: Cadillac Resets Itís Sight

    I watched this a few days ago, she is a marketing corporate hack.. with nothing but gibberish garbage in a conference room to say.. but, hey, she is a woman.. and women can...

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    Re: Cadillac Resets Itís Sight

    Will someone pass the NoDoz this way please....

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    Re: Cadillac Resets Itís Sight

    Seriously, WTF does “Let Cadillac be Cadillac” mean? White wall tires? Landau tops? Wire wheels? It’s so meaningless. Just make all Cadillac’s look un-mistakingly like a Cadillac, and make sure Cadillac has the newest tech and features before anyone in the industry.

    Make sure the non V Series Cadillac that are focusing on the Luxury side of the equation, have dollar for dollar the most opulent high quality and luxurious interiors in the industry. It’s not that difficult. The Escala, Ciel, Elmiraj interiors would be a good place to draw some inspiration.

    Hopefully the New Escalade will be the start of this transformation, at least where the interior is concerned. I’ve seen it in pictures, and it looked classy understated, but with a gorgeous Dash and console. They need to show it ( or leak it) soon, before the competition comes out with something similar and steals Cadillac’s thunder.

    Btw I’m guessing we’ll see the usual Cadillac ‘Staged spy shots’ of Escalade’s interior within a week or two. They were discussing the Escalade’s large screen/display’s over at that other site and whether it would get a giant screen. They mentioned the Tesla Model S, but it is nothing like that. Escalade has Way better presentation and integration into the overall design and while big it is very elegant and is not at all clunky looking like the Tesla.

    The Escalade has flair and Panache in the dash console design.
    Last edited by SKH; 06-08-2019 at 11:01 AM.

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    Re: Cadillac Resets Itís Sight

    Quote Originally Posted by SKH View Post
    Seriously, WTF does “Let Cadillac be Cadillac” mean? White wall tires? Landau tops? Wire wheels? It’s so meaningless. ...
    Exactly.

    Nothing personal, mind you, but she's talking but nothing's coming out. I mean, she's just like 99.99% of marketing people ... they move their mouths, and English words come out, but all airy and nebulous and wispy nothingness. And they get paid big buck$? I don't get it.
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    Re: Cadillac Resets Itís Sight

    Quote Originally Posted by rand49er View Post
    Nothing personal, mind you, but she's talking but nothing's coming out. I mean, she's just like 99.99% of marketing people ... they move their mouths, and English words come out, but all airy and nebulous and wispy nothingness. And they get paid big buck$? I don't get it.
    The late Bill Hicks says what he really thinks about marketing dweebs
    (Edit: search for it on YouTube. It has language that is not allowed on GMI.)

    And here's why marketers get paid big bucks:
    Last edited by NoStopN; 06-08-2019 at 12:24 PM.
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    Re: Cadillac Resets Itís Sight

    ^^^ A bit too much of a foul mouth, but it's true what he says.

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    Re: Cadillac Resets Itís Sight

    Quote Originally Posted by SKH View Post
    Seriously, WTF does “Let Cadillac be Cadillac” mean? White wall tires?
    White wall tires? Ugh!
    Vogues are where it's at. The wife's car will probably be getting them in the future.
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    Re: Cadillac Resets Itís Sight

    Wow! Where's Melody Lee?

    I just don't get the impression she has the heritage of Cadillac running through her veins. It seems she could very easily transition to marketing mouth wash.
    Last edited by Z284ever; 06-08-2019 at 12:01 PM.
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    Re: Cadillac Resets Itís Sight

    I read the headline & without hearing this woman for one syllable, my face landed in my palm.

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    Re: Cadillac Resets Itís Sight

    Quote Originally Posted by eaton53 View Post
    White wall tires? Ugh!
    Vogues are where it's at. The wife's car will probably be getting them in the future.
    do you think the garage will allow it?

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    Re: Cadillac Resets Itís Sight

    So after Mary contradicting early statements about Supercruise not being available on XT6 for the first model year/launch, this interview seems to indicate that XT6 won’t in fact get SC for the first year. I guess ‘mixed messaging’ is what they mean by “Let Cadillac be Cadillac”. On that front I give them an A+.

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    Re: Cadillac Resets Itís Sight

    Yeah I saw the Autoline video Thursday, was left less than impressed. The panelists were subjected to a corporate yawn fest.
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    Re: Cadillac Resets Itís Sight

    "Make Cadillac Buick again"?

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