Cadillac to ditch alphanumerics in EV transition

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Thread: Cadillac to ditch alphanumerics in EV transition

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    2.8 Liter Turbocharged V6 tripowergto Jan2003's Avatar
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    Cadillac to ditch alphanumerics in EV transition

    AutoNews reports Cadillac to ditch alphanumerics in EV transition

    Full article: https://www.autonews.com/marketing/c...=hero-headline

    DETROIT — Cadillac's alphabet soup will end with EV.

    The General Motors luxury brand on Thursday said it will drop its alphanumeric nameplates and transition back to actual words as it electrifies its lineup over the next decade.

    "The rollout of the electric vehicles is the time we'll start to move back toward naming," Cadillac President Steve Carlisle said.

    GM is using Cadillac to lead its electrification efforts, which include 20 new all-electric vehicles globally by 2023. By 2030, Carlisle said, the majority — if not all — Cadillacs sold will be battery-electric.

    "We're entering the decade as an internal-combustion-engine brand," he said. "We'll exit the decade as a battery-electric brand. It's the end of the ICE age for Cadillac."
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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    So just as they get everything renamed to CT# and XT#, they'll change it all again.......sounds about right. lol

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Make it stop.....

    I was fine with changing to alphanumerics, but this is endemic of GM's problems, to many cooks in the kitchen constantly changing everything. Pick one approach and stick with it for a decade or two. SRX to XT5 to Seville CUV (or whatever) in a space of 15 years. Not good.

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Great, now the boomers are going to think they were right. #pleasekeepfleetwooddead

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    What about blackwing....I just got my "Blackwing" leather fanny pack....what am I supposed to do with it?

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Quote Originally Posted by sdotjeezy View Post
    What about blackwing....I just got my "Blackwing" leather fanny pack....what am I supposed to do with it?
    I was so concerned with where you were going with this.....I saw the picture before reading and fanny pack DID NOT come to mind!
    Last edited by JimmyDiablo; 12-12-2019 at 05:19 PM.

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Maybe now they'll name the CT6 replacement the Blackwing?
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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    About time, way too late!
    IF IT AINT RWD; AND A CHEVY I DONT RIDE IT!!!!!

    ALL CHEVY'S NEED TO BE RWD!!!!!

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Cadillac is ditching alphanumerics like CT4 and CT5 and committing to real model names like Eldorado and Escalade.
    Huge news! So glad that GM marketing survey is now finished after 12 years.

    Seriously, how was this allowed to continue for so many years?

    Can't wait to see Cadillac's new electric vehicle, no doubt named EL-dorado.









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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Quote Originally Posted by Perian View Post
    Huge news! So glad that GM marketing survey is now finished after 12 years.

    Seriously, how was this allowed to continue for so many years?

    Can't wait to see Cadillac's new electric vehicle, no doubt named EL-dorado.









    .
    GM's quality of reusing names I expect a Cadillac Electra compact CUV

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    This is why Cadillac is a dead brand walking—no consistency.

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    They will get a huge boost from all of the people on this site whining about it. You just KNOW they will be buying them now!

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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Quote Originally Posted by rmc523 View Post
    So just as they get everything renamed to CT# and XT#, they'll change it all again.......sounds about right. lol



    Quote Originally Posted by Perian View Post
    Huge news! So glad that GM marketing survey is now finished after 12 years.

    Seriously, how was this allowed to continue for so many years?

    Can't wait to see Cadillac's new electric vehicle, no doubt named EL-dorado.


    .
    How about; Cadillac dEVille or sEVille? ?


    Quote Originally Posted by wallus13 View Post
    They will get a huge boost from all of the people on this site whining about it. You just KNOW they will be buying them now!
    I doubt it, most gave up already................... See above, post # 11 we'll refer to it as "Exhibit A".
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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Quote Originally Posted by tripowergto Jan2003 View Post
    By 2030, Carlisle said, the majority — if not all — Cadillacs sold will be battery-electric.

    "We're entering the decade as an internal-combustion-engine brand," he said. "We'll exit the decade as a battery-electric brand. It's the end of the ICE age for Cadillac."
    Question—when did Cadillac hire Mr. Freeze to lead the brand?

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    R2-D2 Astromech Droid sfbreh's Avatar
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    Re: AutoNews: Cadillac to ditch alphanumerics in EV transition

    Quote Originally Posted by Ed753 View Post





    How about; Cadillac dEVille or sEVille? ?




    I doubt it, most gave up already................... See above, post # 11 we'll refer to it as "Exhibit A".
    Cadillac FL-EV-TWOOD. As Jimmy said, the boomers finally get their wish in the form of bad puns by post-ironic zoomers.

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