Should GM Have Kept The Volt Hybrid In Production?

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Thread: Should GM Have Kept The Volt Hybrid In Production?

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    Should GM Have Kept The Volt Hybrid In Production?

    Bloomberg.com
    January 21, 2020





    General Motors Co. is jumping more aggressively into EVs, with plans to field 20 models worldwide by 2023 and sell 1 million by 2026. It’s joining forces with South Korea’s LG Chem Ltd. to build a $2.3 billion battery factory in Lordstown, Ohio, where the car manufacturer stopped building gasoline-fueled Chevrolet Cruze compacts last year.

    “Customers aren’t interested in hybrids,” Mary Barra, GM’s CEO, said during an industry conference in November.

    But a study released by Deloitte this month found 27% of U.S. consumers are actively considering a hybrid, while just 8% are looking at pure electrics. Some 59% of Americans still want gasoline-powered cars, the highest of any country Deloitte surveyed globally.

    Government mandates have made China the world’s top market for EVs, and European regulators also are stimulating demand with incentives to help reach more stringent goals for reduced emissions.

    But in the U.S., where President Donald Trump has sought to ease car-pollution rules and fuel is cheap, consumers are in no hurry to ditch the gas pump. The Deloitte study found consumers in the U.S. are most concerned about a lack of charging stations.

    “Most people are looking for a crossover utility vehicle these days,” Brannon said. “Now, we’re seeing some of those coming, and that’s what it’s going to take. It has to be something people want to drive and can get excited about.”






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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Should GM Have Kept The Volt Hybrid In Production?
    As a former first generation Volt owner, let me just say it was really a great car. That said, the Volt was never a big seller, but while it's a shame that GM ended production, the Volt-Tech components really should have found a new home - perhaps in the Chevy Equinox.

    I am willing to bet that a plug-in Volt-Tech hybrid Equinox would have been a better fit then the time and money spent on importing the European diesel engine. We all know how that sold...

    The possible plug-in hybrid Equinox may have sold well - the new Escape and RAV4 hybrids seem to be doing very well - and the plug-in Equinox would have also been a segment first and with some volume, could have helped GM's CAFE ratings.

    Ward's Auto - 2017
    It’s no surprise the substantially improved Gen II Volt earned a second 10 Best Engines trophy for 2017.







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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Yes, it should have stayed. Also, as Perian mentioned, the tech components should have made their way to other applications in GM's portfolio. The infrastructure in America is not suited for 100% EV, so the hybrids bridge that gap and the Volt did it quite well.
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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Want a new Volt? According to Chevrolet, there are 16 new Volts left in the United States (48 state count, excludes AK, HI).

    There are also 156 new Cruze units remaining in the United States (48 state count, excludes AK, HI).









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    Re: Should GM Have Kept The Volt Hybrid In Production?

    With LG already making the batteries for GM, the new TrailBlazer/Encore GX should have had Volt tech option. Could have been on sale in US and China today, not in another 3 years with all of Mary's promises.

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    Re: Should GM Have Kept The Volt Hybrid In Production?

    I'm thinking about getting a used first gen Volt. I've heard nothing but good about them and it would be a great daily driver. Its definitely tech that should have been given a better platform, something sexy looking that didn't look like the red headed step child. I'm not saying its ugly, but its not going to win any styling contest and we all know styling sells!

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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Quote Originally Posted by Perian View Post
    Want a new Volt? According to Chevrolet, there are 16 new Volts left in the United States (48 state count, excludes AK, HI).

    There are also 156 new Cruze units remaining in the United States (48 state count, excludes AK, HI).









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    Hmmm. Starting around 30 grand. I should drive one.

    Yes, it or its derivatives should still be coming out of the factory today.
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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Q: Should GM Have Kept The Volt Hybrid In Production?

    A: No, GM never makes mistakes; the simple fact GM made the decision, made it right.


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    Then there is the Impala and CT6 also made in Hamtramck that shouldn't have been killed.
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    Re: Should GM Have Kept The Volt Hybrid In Production?

    I still fantasize about the ELR! A beautiful electric vehicle without the worry of running out of juice and being stranded!
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    Re: Should GM Have Kept The Volt Hybrid In Production?

    ELR was expensive for what you got. The Body stampings were hard to get, and production was always constrained by them. GM decisions... Someone already said it, but outsourcing Body panels was a bad idea. The ship sailed long ago, but GM wisdom...

    It was a beautiful car, though, no doubt.

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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Quote Originally Posted by Neanderthal View Post
    Hmmm. Starting around 30 grand. I should drive one.

    Yes, it or its derivatives should still be coming out of the factory today.
    I'll leave this right here...

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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Quote Originally Posted by Ed753 View Post
    Q: Should GM Have Kept The Volt Hybrid In Production?

    A: No, GM never makes mistakes; the simple fact GM made the decision, made it right.


    .










    Then there is the Impala and CT6 also made in Hamtramck that shouldn't have been killed.
    If for no other reason than their electric everything agenda takes off like a lead balloon. I think the Voltech was the perfect compromise that GM as usual misjudged and then squandered.

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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Should not have killed it.

    Of all GM's marketing failures, I think this may be #1. A car that would typically be an EV for most people, but with unlimited range, meaning now worries about finding charging stations. Ask around and it's shocking how many people think that after 50-70 miles, the Volt is a useful as a paperweight. There's a whole lot of people who don't understand what it was.
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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Quote Originally Posted by ksr View Post
    Should not have killed it.

    Of all GM's marketing failures, I think this may be #1. A car that would typically be an EV for most people, but with unlimited range, meaning now worries about finding charging stations. Ask around and it's shocking how many people think that after 50-70 miles, the Volt is a useful as a paperweight. There's a whole lot of people who don't understand what it was.
    You’re correct.

    Although I am a “car nut” and a long-time GM customer, I rarely saw any advertising for the Volt, which explained what it was and what it could do. I had several friends and relatives that thought it was just an electric vehicle.

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    Re: Should GM Have Kept The Volt Hybrid In Production?

    Quote Originally Posted by 1999 White C5 Coupe View Post
    You’re correct.

    Although I am a “car nut” and a long-time GM customer, I rarely saw any advertising for the Volt, which explained what it was and what it could do. I had several friends and relatives that thought it was just an electric vehicle.
    GM must have the most half-assed "PR" department in the USA. World?

    They were #5 in ad budget at $3.14 billion. https://www.businessinsider.com/10-b...tal-spending-8

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