GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

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Thread: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

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    News Contributor Premium Member Perian's Avatar
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    GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    The Vehicle:


    The Tweet:
    "General Motors is sending Mexican made model of Chevy Cruze to US car dealers -- tax free across border, make in USA or pay big border tax!"

    GM's 1st Response:
    "General Motors manufactures the Chevrolet Cruze sedan in Lordstown, Ohio. All Chevrolet Cruze sedans sold in the US are built in GM's assembly plant in Lordstown, Ohio. GM builds the Chevrolet Cruze hatchback for global markets in Mexico, with a small number sold in the US."

    The Media (LLN)
    The Cruze's departure was part of a larger $5 billion plan to expand production capacity south of the US border. The US-market Cruze hatchback is already imported from Mexico. To be clear, GM previously claimed it would continue to build the Cruze in Lordstown once the Ramos Arizpe plant ramps up. Some of the factory output will be sold locally, eliminating the need to import the cars to Mexico from South Korea, but the company has not explicitly ruled out an eventual reduction or elimination of output from Ohio.

    The Facts:
    GM might be able to challenge any Trump tariff in court and win; the 1974 law that Trump would likely cite as the source of his trade authority allows presidents to target countries, not companies, said Gary Hufbauer, a researcher at the Peterson Institute for International Economics and a former U.S. government tax and trade official. -Source, Bloomberg.com

    Percentage of 2016 Cruze sedan parts made in Mexico: 26%
    Percentage of 2016 Silverado parts made in Mexico: 51%
    -Source, The Wall Street Journal, 01-04-2017

    GM's 2nd Response (January 4th):





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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    An estimated 4,850 units of the Mexican built Cruze hatchback were sold in the 4th quarter of 2016...basically with no incentives.

    It is interesting that one day after the Trump tweet, GM decides to push hatchback marketing.

    While these campaigns are of course planned in advance, it will be interesting to see how GM treats this specific model, as not to damage the entire Cruze brand, and CEO Barra's role as part of Trump's economic advisory panel.


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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by Perian View Post
    An estimated 4,850 units of the Mexican built Cruze hatchback were sold in the 4th quarter of 2016...basically with no incentives.

    It is interesting that one day after the Trump tweet, GM decides to push hatchback marketing.

    While these campaigns are of course planned in advance, it will be interesting to see how GM treats this specific model, as not to damage the entire Cruze brand, and CEO Barra's role as part of Trump's economic advisory panel.


    .
    Indeed, I got my GM Card Top-up offer yesturday and when I opened it up................. The Orange Burst Metallic Hatchback about hit me in the face, you can imagine the thoughts that went through my mind.....

    Face it, GM wants to sell the hatch, they make more money!
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Taking the $2000 I have on my GM card, and adding my top-off ($750) gives me a Cruze hatchback lease of $ 103.49 per month, plus taxes and fees.

    Not a bad deal...that's 6.875% cash back on my credit card spending.


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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by Perian View Post
    Thanx for the free marketing, Donald! Way better than anything GM ever does.
    Now that people are aware that this exists maybe they'll sell more than the paltry number than they have so far.

    Quote Originally Posted by Ed753 View Post
    Indeed, I got my GM Card Top-up offer yesterday
    I hope I get one. SIL's in the market for a CUV.
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by Perian View Post
    Taking the $2000 I have on my GM card, and adding my top-off ($750) gives me a Cruze hatchback lease of $ 103.49 per month, plus taxes and fees.

    Not a bad deal...that's 6.875% cash back on my credit card spending.


    .
    I believe I have $758.32 (with the $750 top-up) on my card.............
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Hmmmm. Nice deal on the hatch

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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by Perian View Post
    ...The Facts:
    GM might be able to challenge any Trump tariff in court and win; the 1974 law that Trump would likely cite as the source of his trade authority allows presidents to target countries, not companies.....
    I don't believe that Trump has ever said that he WOULD single out any companies. He's been calling out individual cases where such and such company might be outsourcing, but the basic idea is that he wants to reduce such practices across the board.
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by CaptainDan View Post
    I don't believe that Trump has ever said that he WOULD single out any companies. He's been calling out individual cases where such and such company might be outsourcing, but the basic idea is that he wants to reduce such practices across the board.
    Exactly - it's all of NAFTA that he wants to overhaul. I hope he does.
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by CaptainDan View Post
    I don't believe that Trump has ever said that he WOULD single out any companies. He's been calling out individual cases where such and such company might be outsourcing, but the basic idea is that he wants to reduce such practices across the board.
    So where's the call out on VW/Audi for building the 2018 Q5 in Mexico.........?

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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by dslay04 View Post
    So where's the call out on VW/Audi for building the 2018 Q5 in Mexico.........?
    You want him to call out a German company for not making more of its cars in Germany?

    I don't think that will have quite the same impact.
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by dslay04 View Post
    So where's the call out on VW/Audi for building the 2018 Q5 in Mexico.........?
    Quote Originally Posted by CaptainDan View Post
    You want him to call out a German company for not making more of its cars in Germany?

    I don't think that will have quite the same impact.
    Exactly. Why would he care if VAG has a plant in Mexico?

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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by sfbreh View Post
    Exactly. Why would he care if VAG has a plant in Mexico?
    Level playing field.
    We won't have an American auto industry for long if he only tariffs domestic automakers.
    All of the foreign makers will make their cars in 3rd world countries and dump 'em here, undercutting ours.

    Tariff for one, tariff for all.
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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    I found this Cruze tweet to be very unfair. Trump calls out the Cruze, a model that keeps an entire factory of workers employed in Ohio.

    How about calling out Kia, Hyundai, Nissan, Mazda - foreign companies that don't even make products here and import them for sale. And how about the people that buy these imports? GM tried building the Sonic and Verano in Michigan - both excellent cars and no one bought them instead opting for imported junk and now want to cry about no manufacturing jobs!

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    Re: GM Responds Again To Trump Tweet; Offers Discounted Lease On Imported Cruze

    Quote Originally Posted by eaton53 View Post
    Level playing field.
    We won't have an American auto industry for long if he only tariffs domestic automakers.
    All of the foreign makers will make their cars in 3rd world countries and dump 'em here, undercutting ours.

    Tariff for one, tariff for all.
    I'm not sure you understand the dynamic of what's going on. You aren't putting tariffs on specific companies.

    He IS calling out domestic automakers because as we've discussed in the other thread, it's red meat for his base and GM and Ford are good punching bags; particularly in the Rust Belt. That's why they're being singled out.

    You either understand that and are being a weasel, or you're an ignoramus.

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