HAAH reaches deal with China's Chery to sell U.S.-made autos
February 10, 2020
HAAH Automotive Holdings, which is planning to bring Zotye vehicles from China to the U.S. next year, says it has reached a North American distribution deal with another Chinese automaker, Chery Automobile Co.
A U.S.-assembled premium SUV from Chery will be sold and serviced under the brand name Vantas as soon as late 2021, HAAH said in a statement Monday.
U.S. production will begin with semi-knockdown kits. The plan is to eventually transition to full manufacturing, Chris Hosford, a spokesman for HAAH, said in an email. The company is scouting a number of states, including Michigan, for a plant, which would employ about 1,000 to 1,500 workers once fully operational, said CEO Duke Hale during an interview with Detroit radio station WWJ.
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Homologation of the Chery SUV has begun, HAAH said, but the specific model — based on Chery's Exeed brand platform — and other details weren't announced.