Vantas: US-assembled, Chery-based SUV coming to America

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Thread: Vantas: US-assembled, Chery-based SUV coming to America

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    GMI Staff Member Premium Member nadepalma's Avatar
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    Vantas: US-assembled, Chery-based SUV coming to America

    HAAH reaches deal with China's Chery to sell U.S.-made autos
    February 10, 2020
    JAMIE BUTTERS
    autonews.com

    HAAH Automotive Holdings, which is planning to bring Zotye vehicles from China to the U.S. next year, says it has reached a North American distribution deal with another Chinese automaker, Chery Automobile Co.

    A U.S.-assembled premium SUV from Chery will be sold and serviced under the brand name Vantas as soon as late 2021, HAAH said in a statement Monday.

    U.S. production will begin with semi-knockdown kits. The plan is to eventually transition to full manufacturing, Chris Hosford, a spokesman for HAAH, said in an email. The company is scouting a number of states, including Michigan, for a plant, which would employ about 1,000 to 1,500 workers once fully operational, said CEO Duke Hale during an interview with Detroit radio station WWJ.

    CONTINUE AT LINK ABOVE

    Image credited to, and courtesy of, autonews.com:

    Homologation of the Chery SUV has begun, HAAH said, but the specific model — based on Chery's Exeed brand platform — and other details weren't announced.

    "La vita è come un albero di Natale..c'è sempre qualcuno che ti rompe le palle!"

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    GMI Staff Member Premium Member nadepalma's Avatar
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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    We all remember the Malcolm Bricklin's stillborn plan to bring Chery to the US market a number of years ago. It never got off the ground, but he did set up his Visionary Vehicles company to distribute the products and even tried to come up with an alternative brand name for them (since it was very likely that "Chery" was too close to "Chevy" and GM would immediately file suite if VV and Bricklin attempted to use the brand name in the US market).

    It's been well over a decade since then, and a few other Chinese upstarts have talked about selling products here. This may only be the latest foray (and could eventually fall apart), but to my knowledge, this is only one of two companies (the other being the former Nanjing, who wanted to set up production of the old MG TF roadster in Oklahoma) who has talked about US assembly through partial knock down kits.

    In this way, it may be no different than what dr Motori has done in Italy since roughly 2006 -- using existing Chinese design products, making cheap changes to make them more tasteful to Europeans, and then selling them on the Old Continent under a new name. They get to say "Italian Made" in their advertising, the cars are slightly restyled to make them more attractive, and they have a minimal footprint to maximize dealer profits.

    Could that model be the means through which the Chinese get a foothold in the US market?

    Just as with dr Motori, HAAH can claim their cars are "American Made", put Americans to work, etc.

    This will be interesting to see how it plays out.
    Last edited by nadepalma; 02-24-2020 at 10:59 AM.
    "La vita è come un albero di Natale..c'è sempre qualcuno che ti rompe le palle!"

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    It still makes me wonder who at some point will crack this market instead of just saying they want to or plan come here. This thing shown gives off a sort of Lexus/Toyota vibe in the front.

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    Quote Originally Posted by 1958carnut View Post
    It still makes me wonder who at some point will crack this market instead of just saying they want to or plan come here.
    It will happen eventually. It is inevitable.

    A decade+ ago we thought it would be Chery. And it still may be if, NAAH has their way with Vantas.

    Quote Originally Posted by 1958carnut View Post
    This thing shown gives off a sort of Lexus/Toyota vibe in the front.
    It does have a Lexus/Toyota vibe for sure.

    Also, and depending on if you get the blacked out/RS trim, I kind of got a Blazer vibe from it too.
    "La vita è come un albero di Natale..c'è sempre qualcuno che ti rompe le palle!"

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    I thought it was a Mitsubishi myself.

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    lemme guess, they'll be sold through Walmart?
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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    Are we really dumb enough to allow this copy and paste country get a foothold into our automotive sector?

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    the US market is lettered with brands "PROMISING" to come over some with interesting stuff but we can just LOOK to Europe / Australia to see how "GOOD" the core products are and so far not so good

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    Quote Originally Posted by Bigdog View Post
    Are we really dumb enough to allow this copy and paste country get a foothold into our automotive sector?
    Our automotive sector has been giving away itself freely.

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    I hope their pieces didn't received the visit of Corona-chan.

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    I will bet that many people will ignore the Chinese at their own peril

    40-50 years ago we ignored the Japanese efforts

    30 years ago we ignored the Koreans

    Both the Chinese and the Koreans have learned much quicker than the Japanese how to make money selling and making cars

    Ignore or laugh as much as you like , but when they take over most of the worlds production the local brands will fall


    It's just a matter of time
    Who the hell approved this abomination? Hidden Content

    I bet it was some dumbarse in Detroit Hidden Content

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    I expect them to have to have a 50% partner to sell in the US.

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    I thought it was the Blazer at first glance
    IF IT AINT RWD; AND A CHEVY I DONT RIDE IT!!!!!

    ALL CHEVY'S NEED TO BE RWD!!!!!

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    With the CaronaVirus scaring Wall Street, the last thing we need is another supply route dependency on China. The less we buy from them the better.

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    Re: Vantas: US-assembled, Chery-based SUV coming to America

    Its things like this that make me think Mother Barrah might be correct to take GM on a wild technology chase. But at the same time she is in bed with the commies...

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