GMI Drives Changes In OEM Relations

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Thread: GMI Drives Changes In OEM Relations

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    GMI Drives Changes In OEM Relations

    GMI Drives Changes In OEM Relations
    After years of isolation, GM is embracing GMI on a whole new level.
    www.gminsidenews.com
    July 12, 2010
    By: Nick Saporito


    Over the last several weeks GMInsideNews has gained two memberships that represent General Motors on a more official basis. The additions mark another milestone in GMI’s attempt to bridge the gap that formerly existed between the site and the company it follows. The two new members represent GM on two continents—the United States and Australia, and are here to assist and converse with GM’s most-dedicated enthusiasts.

    On the Australian side GMI has gained member “Holden.” The Holden account is ran by Andrea Matthews, Corporate Affairs Manager for GM Holden Ltd. Matthews states that she became aware of the site when GM was launching the Pontiac G8 in North America.

    “It was exciting to see the anticipation for the car and the debate around specs, features, performance, mods, etc, etc. I think because I'm based at the factory in South Australia where we made the G8, it was even more important for me personally to hear first hand from our customers and owners as they took delivery of their G8s,” Matthews said.

    Since establishing a journalistic relationship with GM Holden in late 2009, GMI has become an example for Holden in regards to online communities.

    “That quality debate and enthusiasm for Holden is why we've been so keen to invite Australian GMI members along to our media announcements and drive programs and are more than happy to let members like Michael McWilliams (MikMak) borrow our media cars for his drive reviews. As for Mark (BBDOS CV8) - the volume of stories he put together following our MY10 drive program was inspired.... I hold him up as an example of why we now extend many of the same courtesies to our online community as we do for traditional media,” stated Matthews.

    Matthews closed by saying Holden has “plenty” of news stories in the pipeline and GMI will be among the first to know.

    GM’s second official account is member “GM Customer Service.” The face behind this user is Jared Duane. Duane is part of GM’s Social Media Customer Service Team, a group formed in November 2009 that was originally intended to work with Facebook and Twitter. In April GM expanded the team and they now participate in over 30 online forums, GMI being among the first.

    Duane says he was a GMI reader prior to being assigned to engage with GMI members on an official basis and that he enjoys his time on the site.

    “I am thrilled to be able to provide social media support on a great vehicle related site like the GMInsideNews Forum! This site makes it fun for me to come to work and get the chance to not only read the opinions of the editors with their articles on the main page but the feelings of the community as well,” said Duane.

    Over GMI’s eight-year history the site has amassed several hundred GM employees registered on the site— many of which are active. However the Holden and GM Customer Service accounts are the first two “official” accounts that GM has ever established with the site.

    In mid-2009 GMI began to establish a journalistic relationship with General Motors and other OEMs after years of the site being isolated from the industry's communications. Today GMI has GM press fleet on two continents and is in talks with other OEMs as well.

    Ed Note: Many of you have already seen the "Holden" and "GM Customer Service" accounts, but I felt we should introduce them the whole community since they are here as officials from GM.
    Last edited by nsap; 07-12-2010 at 05:33 PM.

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    Re: GMI Drives Changes In OEM Relations

    Great news! Thanks for the information. Welcome to GMI...!
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    Re: GMI Drives Changes In OEM Relations

    This forum should be a good asset for "Holden", Andrea, when the Impala Police Cruiser finally shows it's mean face on our streets.
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    Re: GMI Drives Changes In OEM Relations

    Quote Originally Posted by bobojay View Post
    This forum should be a good asset for "Holden", Andrea, when the Impala Police Cruiser finally shows it's mean face on our streets.
    There already is an Impala Police Cruiser...



    Unless you're talking about the Caprice...

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    Re: GMI Drives Changes In OEM Relations

    ahhhhhahhhhhhh
    caprice...............

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    Re: GMI Drives Changes In OEM Relations

    Quote Originally Posted by bobojay View Post
    This forum should be a good asset for "Holden", Andrea, when the Impala Police Cruiser finally shows it's mean face on our streets.
    Since Pontiac is dead (R.I.P.), I know I'm not the only one that is waiting for a true SS Impala like the ones of yesteryear. I hope and pray GM brings a civilian version of the Impala Police Cruiser to N.A. for all the true enthusiasts!

    ...okay, Caprice then!
    (pssst: Impala SS sounds better)
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    Re: GMI Drives Changes In OEM Relations

    Nice to know our voices are heard!
    "It's starting to hit me like a ....ummmm... two ton heavy thing"

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    Re: GMI Drives Changes In OEM Relations

    I'm proud of this website growing and gaining even more legitimacy. I've been here since the very early days (I forgot my old password ... )

    Very impressed and keep up the excellent work!

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    Re: GMI Drives Changes In OEM Relations

    Very cool, let's see what happnes with my steering and front end issues.

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    Re: GMI Drives Changes In OEM Relations

    Speaking of Caprice, now that we know GM is listening: where's my civilian trim version?

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    Re: GMI Drives Changes In OEM Relations

    Quote Originally Posted by V8GMT360 Guy View Post
    Speaking of Caprice, now that we know GM is listening: where's my civilian trim version?
    Hey...Mark Reuss supposedly reads the site (at least we confirmed it when he worked at Holden). So you never know.

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    Re: GMI Drives Changes In OEM Relations

    Quote Originally Posted by V8GMT360 Guy View Post
    Speaking of Caprice, now that we know GM is listening: where's my civilian trim version?
    Yeah, cuz the Pontiac version did SOOOOO well....

    Glad to see the "new" GM is finally acknowledging GMI. About dang time!

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    Re: GMI Drives Changes In OEM Relations

    Put me down for one them Caprices too Mark! You could have the SWB and call it Chevelle. Just a thought.

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    Re: GMI Drives Changes In OEM Relations

    Quote Originally Posted by nsap View Post
    Hey...Mark Reuss supposedly reads the site (at least we confirmed it when he worked at Holden). So you never know.
    Then hopefully he will realize that thousands of Cobalt owners aren't going to go anywhere near the Cruze unless GM increases our warranty on coverage for steering and front end components, which GM has known are defective for 5 years.

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    Re: GMI Drives Changes In OEM Relations

    nsap,

    In all my time posting here, I've never been so disgusted with your callous actions.
    You've done nothing but sold out to the highest bidder.
    Clearly shown that greed is your ulterior motive.
    Given away the free expression inherent in this website for a few meagre pennies.
    Sold us down the river of corporate fiefdom.
    Cast aside all honor at the price of the highest bidder.
    What's next? You name this site after your new corporate sponsors?
    I have never been more ashamed in all my life.

    ......whispering in the background.....
    oh, you mean those were GM reps? noooooo. really? noooooo.
    You're kidding right? Noooooo?



    um.....
    Fantastic choice. Love it. Why did it take so long?

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