Toyota's May 2008 Sales: Down 7.9%

[Aprime]

Yeah, new model, gas at 4 bucks a gallon, everyone leaving the truck segment.

Makes sense to me.

[K-1]

Originally Posted by Aprime

Yeah, new model, gas at 4 bucks a gallon, everyone leaving the truck segment.

Makes sense to me.

But the Focus's increase is due to fleets... you're contradicting yourself.

[Aprime]

Originally Posted by megeebee

And by the way, the type of "evidence" APRIME notes is andecdotal. Empirical refers to tried and tested in a scientific manner and therefore is not "jack-squat".

What I see in my area is pretty representative of the Canadian market as a whole (if I look at sales vs. what I sight IRL), it rarely differs.

Of course I'm more prone to seeing small cars as I'm in Quebec, but whenever I cross I see equally as many new Corollas.

[Aprime]

Originally Posted by K-1

But the Focus's increase is due to fleets... you're contradicting yourself.

I said that?

In April and early May I was only seeing new Focuses as fleet vehicles, and now I don't, but I *KNOW* that part of the Focuses are going to fleets for certain. While I have yet to see a fleet or rental company with new Corollas. Hell, they never had the old one).

Basically the Focus surge has always been due to its combination of fuel economy (eh, IRL the Duratecs aren't that great) and tech (SYNC).

[K-1]

Originally Posted by Aprime

I said that?

See post #8

Originally Posted by Aprime

In April and early May I was only seeing new Focuses as fleet vehicles, and now I don't, but I *KNOW* that part of the Focuses are going to fleets for certain. While I have yet to see a fleet or rental company with new Corollas. Hell, they never had the old one).

They had tens of thousands of the old one. It was about 12-15% fleeted.

[psece]

Trucks took a dump. This is going to hurt Toyota a little as it will take longer for them to recover their investment. GM at least had one more year to get the return (but they needed it).

[Stéphane Dumas]

Originally Posted by Aprime

And you'd be wrong, if I take into account the number of new one's I've seen, none with 'Enterprise' or such badges... Nah, that's the Caliber and Focus.



Availability?

I saw once a Corolla and a Yaris from a local rental agency in Sherbrooke, with some Hyundai as well

[Aprime]

Originally Posted by K-1

See post #8

Didn't say the Focus' increase was due to fleet sales.

You're misinterpreting what I'm saying here.

[Aprime]

Originally Posted by Stéphane Dumas

I saw once a Corolla and a Yaris from a local rental agency in Sherbrooke, with some Hyundai as well

New or old? Not quite surprised by the Yaris as all restaurants with delivery fleets have them.

Yeah, after verification the Hertz near the Gatineau airport has one.

But I don't think it would account for a 20K sales increase... Not even a 10K, or 5...

[1931Chevy]

Originally Posted by K-1

But the Focus's increase is due to fleets... you're contradicting yourself.

and where do you know this because Jim Farley said the contrary
http://media.ford.com/article_displa...ticle_id=28324

Our dealers are selling the Focus at unprecedented turn rates," said Jim Farley, Ford group vice president, Marketing and Communications. "In fact, Focus' retail sales were 91 percent of beginning inventory, which puts it in the same league as the industry's best-selling small cars. This is a strong statement about customer demand for Ford's newest small car."

that means that only 9% of total focus sales went to fleet

[PhishPhood]

Originally Posted by Buick61

The Prius' sales were off almost 40%! This is the first Toyota mentioned a supply issue relating to that car, so I'm not sure what to believe.

And the Tundra took a beating, too.

But the Corolla, Yaris, Scion xB and xD all had substantial increases. The Camry was off a bit, but had still a tremendous total.

Check GreenHybrid.com, Yahoo Prius or Priuschat.com.....

The sudden surge of buyers in April and May snapped up every unit in the country by May 15th. There are none left unsold and typical waiting lists at every dealership are 20-50 deep again.

Part of the problem is that Toyota also got blindsided by the sudden demand as they were winding down the 08s as they began to build the 09s last month. They actually lost 10-12 days of sales in May because there were no vehicles to sell ( note the HUGE number in April ). They will probably lose some sales in June and July due to limited supplies as well.

Waiting lists 20-50 deep, full-sticker-or-no-sale pricing and ADDs in some spots for a vehicle 4-1/2 yrs old ending it's lifecycle next summer.

[Carver]

Originally Posted by Aprime

What I see in my area is pretty representative of the Canadian market as a whole (if I look at sales vs. what I sight IRL), it rarely differs.

Of course I'm more prone to seeing small cars as I'm in Quebec, but whenever I cross I see equally as many new Corollas.

What you see in your area is irrelevant when talking about sales success. What you happen to recall having seen is subjective and highly imperfect, and is obviously subject to conscious or sub-conscious biases about what you are looking for.

[AMERICA 123]

Lets get this pig up on the spit.

TOYOTA RETAIL SALES
(INCLUDES FLEET & HAWAII)
May, 2008

.......................----- CURRENT MONTH -- -- ------- CALENDAR YEAR TO DATE --
.................................................. ................DSR %.......................................... DSR %
..............................2008.......... 2007........... CHG...... ....2008........... 2007..........CHG

YARIS.................... .14,397...... .10,949......... 26.6........... .56,208..... ..37,367....... 48.1
COROLLA/MATRIX...52,826........45,238........ 12.4....... ....152,308... ..165,722....... -9.5
CAMRY/SOLARA.......51,291.... ...50,126........ -1.5.... .......198,309... ..193,900........ 0.7
AVALON.................... 4,269......... 6,435....... -36.1........ ....21,273.... ...31,861...... -34.3
PRIUS...... ...............15,011........24,009....... -39.8.............79,675.........76,747........ 2.2
SCION xA....................... 4......... .1,297..... ..-99.7................. 35............8,096..... -99.6
SCION xB...................5,351......... 3,658........ 40.9.............21,241..... ..13,331....... 56.9
SCION tC...................5,166........ .6,615....... -24.8...... ......19,575..... ..27,041...... -28.7
SCION xD... ...............4,337............... 0............ -..............13,153.............. -............ -

TOTAL TOYOTA
DIV. PASS. CAR...... 152,652.... ...148,327... ....-0.9............561,778.... .554,067....... -0.2


ES........................... 6,831........... 8,572..... -23.3...... .......27,430..... 33,166...... -18.6
LS........................... 2,115........... 3,196.. ...-36.3..............10,029..... 14,941...... -33.9
SC............................. 216.............. 410..... -49.3......... ......1,076...... 1,705...... -37.9
GS........................... 1,708........... 2,043..... -19.5.............. 7,846....... 9,147...... -15.6
IS............................ 5,420........... 5,722...... -8.8..............21,936..... 22,494 .......-4.0

TOTAL LEXUS
PASS. CAR................ 16,290........ 19,943..... -21.3.......... ..68,317..... 81,453....... -17.4

TOTAL TOYOTA
PASS. CAR................168,942...... 168,270...... -3.3....... ....630,095.... 635,520........ -2.4

************************************************** ****************

SIENNA.................. ...12,178......... 12,837..... -8.6........... 57,692..... .60,569 .........-6.2
RAV4.................. ......14,917....... ..16,547.... -13.2...........61,919.... ..72,447 ........-15.9
FJ CRUISER..................2,404........... 4,639.... -50.1...........14,961.... ..25,271 ........-41.7
4RUNNER.....................4,286.......... .6,908....-40.3.............24,282... ...37,938 .......-37.0
HIGHLANDER...............10,841..........11,991... .-12.9............54,517.......53,496.......... 0.3
LAND CRUISER.................473............. 205....122.2..............2,163...... ..1,078..... ...97.5
SEQUOIA.....................3,575.............1967 .....75.0............14,100.... ..10,896......... 27.4
TOTAL SUV.................36,496..........42,257....-16.8..........171,942... ..201,126 .......-15.8
4X2 TACOMA................9,480.......... 9,728...... -6.2........ ..41,231..... ..45,568..... ..-10.9
4X4 TACOMA................7,861.......... 6,300..... 20.2...........31,473..... ..31,559......... -1.8
TOTAL TACOMA..........17,341......... 16,028....... 4.2...........72,704...... .77,127..........-7.2
TUNDRA.....................12,144........ 17,727.....-34.0...........66,278........61,113......... 6.8

TOTAL PICKUP............29,485......... 33,755....-15.9...... ...138,982.......138,240....... -1.0

TOTAL TOYOTA DIV.
LT TRUCK ..................78,159........ 88,849.... -15.3..........368,616........399,935....... -9.3

LX............................... 827............. 264.... 201.7............. 3,547..........1,330....... 162.6
GX............................ 1,394.......... 1,842.... -27.1............. 7,904..........8,658........-10.1
RX.............................8,082.......... 9,798.... -20.6........... 36,690.........39,892 ........-9.5

TOTAL LEXUS
LIGHT TRUCK..............10,303........ 11,904... -16.7............ 48,141.........49,880........ -5.0

TOTAL TOYOTA
LIGHT TRUCK............. 88,462....... 100,753.. -15.5...........416,757........449,815........ -8.8

TOTAL TOYOTA DIV...230,811...... .237,176.... -6.3 ..........930,394... ....954,002........ -4.0

TOTAL LEXUS............ 26,593........ 31,847. ..-19.6...........116,458.... ..131,333........ -12.7

TOTAL TOYOTA........ 257,404...... 269,023.... -7.9........ 1,046,852.... 1,085,335........ -5.0

to be cont.

[K-1]

Originally Posted by 1931Chevy

and where do you know this because Jim Farley said the contrary
http://media.ford.com/article_displa...ticle_id=28324


that means that only 9% of total focus sales went to fleet

Mine was a satirical/sarcastic remark to his reference about the Focus being a fleet queen. The Focus's increase is most certainly not going to fleets.

[Old Dood]

Originally Posted by megeebee

As for the Corolla outdoing the Prius; perhaps it's becasue it's cheaper than the Prius?

It very well could be they outsold the supply of them.
I believe someone on this forum mentioned that though....