Kia Motors America Announces April Sales
Source: PR Newswire
IRVINE, Calif., May 3 /PRNewswire/ -- Kia Motors America (KMA) today announced April sales of 30,036 units sold, a 17.3-percent increase over the same period last year.
Please refer to link for data table, Kia presents data in a way extremely unfriendly to directly present in our site.
Quick notes by Bravada:
Sorento almost trebled its 2009 (old model) sales results and now makes up almost 1/3 of Kia's sales
Soul sold over three times as much as in April 2009, its first full sales month. It is now Kia's second best-selling model. So much for America shunning quirky hatchbacks.
Forte loses some 20% of Spectra's sales, possibly due to lack of hatchback option???
Optima sees sudden sales rejuvenation with some +40%, which one might put down to its compact-level pricing.
Sedona sales continue their dive into -40% territory (-66% YTD)
Rio is going strong on some +33% in spite of nothing much done to the model - seems like small cheap cars are still hard to resist.
Rondo sales also fall by up to 66%. The compact MPV segment, which never really formed, is taking a big hit with the Pontiac Vibe and Chrysler PT Cruiser bowing out, and Mazda5 and Chevrolet HHR posting shrinking sales. This might be possibly due to the massive CUV/SUV resurgence.
Speaking of which, the Borrego remains a blip on Kia's radar, but still saw a sales increase of almost 50%.