New Buick Delta II (Astra Sedan) pics

[Uzzy]

Originally Posted by civilzues

where the hell do you find this crap?! IT'S ALWAYS SO AWESOME!
I love your random picture post like these

It's seriously new Canadian Club ads. I think somthing like that could work for Buick somehow.

[Gagarin]

Originally Posted by Uzzy

Why can't Buick do an Ad campaign like Canadian Club is doing? "Damn right your Dad Drove One."

"Remember, your grandpa was awesome."

[jm5877]

I am REALLY liking this! It could make me reconsider a Regal. The front is awesome, the back...idk, not really into the what I am assuming will be chrome "eyebrow" looking accents.

[96RIV]

Originally Posted by fbg6coupe

Ugh, I also hate those tiny windows ahead of the mirror. And they are pointless! So stupid looking and it makes the door smaller with a big blind spot to the side.

The interior is nice but I hope you can get sporty black interiors on these. Buick pics always have the boring beige/tan/grey interiors in their pics...

I agree, but i wouldn't go as far as to say i hate them, i just am not a big fan, they make me think of the Honda fit. What i dont understand is that if the Cruze doesn't need them then why does this little buick need them? Also after studying these pictures for a while i noticed that this car appears to have had the crap beat out of it, or it's a sucky camo job.
Also think that the Cruze next to it is a very sharp looking car, and i like it alot.

[PA Dweller]

Originally Posted by mrgto

IT failed as a Saturn it will fail even worse as a Buick. Dumb idea.

It failed as a Saturn because GM built it in Belgium, offered only one poor powertrain, and took all the cool options out. This time around if they take all the stops out and give this car the full treatment how would it fail?

[Uzzy]

Originally Posted by -World Class-

Haha agreed.

Oh my bad, I always get the TSX and the CSX confused. the CSX is LITERALLY an upscale Civic.



I think Acura just released it in the US within the last year or so but they've been here in Canada since 1995 (as the Acura EL). And who says the Japanese never re-badge?

[Quixote88]

Originally Posted by PA Dweller

It failed as a Saturn because GM built it in Belgium, offered only one poor powertrain, and took all the cool options out. This time around if they take all the stops out and give this car the full treatment how would it fail?

Now now, PA Dweller, you've posted on this site long enough to know that you can't just insert logic into an argument...

It continues to amaze me how so many supposed "car guys" can't figure out why the Astra did not sell as a Saturn... As PA Dweller stated: The car was built in Belgium, which because of the plummeting US Dollar, meant that GM lost money on each one built. At the time the Astra idea was conceived for Saturn, the car would have made a minimal profit for GM until they started building the Astra in North America... Which, of course, never materialized. The one powertrain that was ready for 50 State approval in the U.S. was the wimpy and not so fuel efficient 1.8. Also, because of ballooning costs, the car did not offer near as many options stateside as it did in Europe... Including not offering a performance model in the U.S... The Astra cost more than the typical ION and S-Series customer was willing to pay. Add to that, because of revenue loss on the initial pricing of the car, GM did not offer lower interest rates for the Astra until very late in 2008. (The car debuted in January '08) This was in a time period where even Honda was offering 1.9% financing for the similarly priced Civic. <- Given that, most Americans would opt for the car they know, Civic, that has a great reputation and low financing vs. the Saturn "Astra," which nobody but the Saturn and GM faithful knew in the U.S., and also had no factory supported financing. At the same time, a typical customer could go into a Saturn store and actually buy an Aura XE with a lower payment, because of factory supported financing, than they could get on a cheaper Astra... Sorry, this is a no brainer. The Astra was a decent car, even the U.S. base models, but the Aura was easily a better car all around making the Astra D.O.A....

I worked in a Saturn store at the time of the Astra's arrival. What I described above was exactly what happened in our store and in every store that I know of from talking with Saturn Associates from around the country.

[desmo9]

Very Buick-like, that is.

[GMFAN85]

Originally Posted by Uzzy

Oh my bad, I always get the TSX and the CSX confused. the CSX is LITERALLY an upscale Civic.



I think Acura just released it in the US within the last year or so but they've been here in Canada since 1995 (as the Acura EL). And who says the Japanese never re-badge?

The CSX is not offered in the US.
It's a Canada only model that's just an Acura badged JDM/Asia Pacific region Civic. I actually prefer its styling to the North American Civic.

Originally Posted by PA Dweller

It failed as a Saturn because GM built it in Belgium, offered only one poor powertrain, and took all the cool options out. This time around if they take all the stops out and give this car the full treatment how would it fail?

Wrong. The main reason that the Astra failed is because an almost complete lack of advertising for the model.

[SAngelo]

Originally Posted by desmo9

Very Buick-like, that is.

Wow, this car is awesome !!!!!! Folks look at that high quality interior, its a little nicer than the Cruze which is fine because its the upscale mid-level GM small car. This and the Cruze will compete with any compact in America including the Civic, Corolla, Mazda 3, Jetta etc. The Buick line-up in one year will be a Full-size Lacrosse, the mid-size Regal and the compact Opel Buick to go along with the Enclave. Possibly add a small crossover SUV ( I would the Vue) and Buick will be able to compete with Acura, most Lexuses and even Infiniti. We already know Chevy is bringing the Cruze, Volt and possibly that Holden Caprice now we need for Cadillac to announce a RWD 400+hp XTS flagship sedan to be followed by the RWD ATS baby Cadillac. This does not include the 2 door CTS coupe which we will be receiving next year. With these additions GM will basically be completely fixed !!!!!!

[Uzzy]

Originally Posted by GMFAN85

The CSX is not offered in the US.
It's a Canada only model that's just an Acura badged JDM/Asia Pacific region Civic. I actually prefer its styling to the North American Civic.

I thought they were releasing it int he US with the high gas prices last year, I guess they didn't. It may be the "JDM" Civic, but it is built in Ontario and still a rebadge.

Originally Posted by GMFAN85

Wrong. The main reason that the Astra failed is because an almost complete lack of advertising for the model.

You can't say he's wrong. There is no one reason why the Astra failed and advertising would not have fixed every problem he highlighted.

[SCCA1995]

Originally Posted by t-rex

Buick's history is just as storied as Pontiac's, and remember, Buick is the cornerstone on which GM was founded, so it has significance from an historical standpoint.

Good point, but more importantly, we should laud General Motors for creating an entire segment, in this case the upscale compact sedan. I think we desperately all need to break out of the decades-long GM mentality of playing catch-up, and embrace the audacious, groundbreaking spirit that gave us FierySoltice's beloved Pontiac image.

So much mixing & matching in GM's heritage. Oldsmobile was the oldest GM divivsion, prior to it's cancellation. Since I haven't paid attention to GM's history in a while, I presume the first few divisions formed GM, then GM bought up Oldsmobile.

Nevermind, according to the GM website, GM was incorporated on Sept. 16, 1908. At that time, it was only comprised of the Buick Motor Company. Oldsmobile was second on November 12, 1908.

Originally Posted by Uzzy

Oh my bad, I always get the TSX and the CSX confused. the CSX is LITERALLY an upscale Civic.

I was gonna say something, but someone beat me to it:

Originally Posted by GMFAN85

The CSX is not offered in the US.
It's a Canada only model that's just an Acura badged JDM/Asia Pacific region Civic.

[AMcA]

They've made some effort here. But I'd hardly say that it has full-on brand identity eith the LaCrosse or any other Buick.

Try a little harder, guys. That ought to be the lesson of the last 30 years.

[nadepalma]

So this will be the new "Buick Verano" that they were talking about...?

Originally Posted by GMFAN85

The CSX is not offered in the US.
It's a Canada only model that's just an Acura badged JDM/Asia Pacific region Civic. I actually prefer its styling to the North American Civic.

The rumor is that Acura will re-enter this market in the US as well after the next Civic debuts with a more besoke model. While the TSX has done very well for Acura, they lost a number of "youth" and "entry-level" sales when the RSX went away (which was already a drop off from the number of people who used to enjoy the old Integra Sedan).

As more people move to smaller cars, luxury-small-cars are finding a place in the market, and to recapture all those lost sales, Acura is going to eventually plug this hole in their lineup.

No word yet if the car will be based CSX as in Canada (which itself replaced the EL, I believe) or if they'll just off the RSX moniker, but you can be sure they are going to be offering something in this class in the next few years throughout North America.

[FenwickHockey65]

Originally Posted by GMFAN85

Wrong. The main reason that the Astra failed is because an almost complete lack of advertising for the model.

And because of a horrible powertrain...and because of lackluster fuel economy...and because of a horrible interior...and because of unfamiliar switchgear...