Dealers: Malibu Success?

[DiRF]

Originally Posted by HoosierRon

Just imagine how many Malibus Chevrolet could be selling...

Now that right there is a thing of beauty. [/lifelong wagon fanatic]

[Phoenix]

Originally Posted by Gary Valente

A comment on the new 'Bu. . .
I was at a party a couple of weeks ago when I overheard a conversation by a couple of older gentlemen. (Probably retired & they appeared to be well heeled) The one fellow stated that he saw a very attractive car while driving downtown. He said that he thought it might be an Acura or BMW. When he pulled up along side he was shocked to see that it was a Malibu. "That's one good looking car" he said. Nice work, General! Keep it up!

I love stories like this.

[HoosierRon]

What has your supply been like? Do you have all the trim levels and colors in stock?

[HoosierRon]

Originally Posted by Phoenix

I love stories like this.

I don't know. I'm not sure it is a good sign if people think GM products look like Acuras. I mean, have you been in an Acura showroom recently? Those ultimium omni-directional hyper-shields on all of the grilles isn't my idea of style.

[FenwickHockey65]

How much longer until we see "Best Selling Car in America" displayed on Malibu TV ads?
The day that happens, party at my house. Food and drinks provided.

[pgill00]

Originally Posted by HoosierRon

What has your supply been like? Do you have all the trim levels and colors in stock?

Supply is mostly low. Right now we have 2 Black Granite LTZ's, 1 Cashmere Metallic LS, 1 White LS and 1 White 1LT. Last Thursday we had a lot more but we are low right now.

Here are some real sales stats from our store that I just put together. The only thing I do not have is trim level but I am working towards it.

2008 Malibu Sales Stats
Total Sold	59
Dark Interior	51%	Dark Paint	51%
Conquest Statistics
With Trade-ins	36%	Trade Year	% of Total
Traded Non-Chevy	57%	1992	5%
Over 200k Miles	5%	2000	5%
150k-200k	10%	2001	5%
100-150	0%	2003	10%
75-100	14%	2004	10%
50-75	19%	2005	38%
25-50	33%	2006	19%
0-25k miles	19%	2007	10%
Traded a Foreign Make	14%	Traded a Car	62%
Traded a Domestic Make	86%	Traded an SUV	38%

Most happy about the new sales and the 57% conquest rate on trades. 63% of our sales so far were new entrants in the market without a car to trade in.

[K Dawg ONE]

Im my 3 years of working for GM, never have I done so many cross-line leases....it almost makes me wanna leave PBG for Chevy-Caddy!

[K Dawg ONE]

Originally Posted by dindak

I am tempted by the Malibu LTZ but the high Canadian sticker and lack of any real incentives or price adjustment is hurting the chances of me buying. Chevy won't let me by one in Buffalo for $5000 less either so I will wait.

Send me an email at kris.creed@gusrevenberg.com please.
I will spend a few minutes and let you know about every single program that you are entitled too in terms of discounts, RDC, loyalities, etc...

...even if I cant get you into a new 'Bu myself (I sell and deliver into TO all the time) at least I can make sure your as informed as you can be when you step into your local dealer!

Kris

[FenwickHockey65]

Originally Posted by HoosierRon

What has your supply been like? Do you have all the trim levels and colors in stock?

I don't work at a dealer (although I'd absolutely love to), but I've done my fair share of browsing through dealer lots. The dealer that we bought our '07 Malibu from has a Malibu from each trim level except the Hybrid. Only three colors though. 2 Black, 1 white, and a greyish color.

[logansowner]

Originally Posted by pgill00

Supply is mostly low. Right now we have 2 Black Granite LTZ's, 1 Cashmere Metallic LS, 1 White LS and 1 White 1LT. Last Thursday we had a lot more but we are low right now.

Here are some real sales stats from our store that I just put together. The only thing I do not have is trim level but I am working towards it.



Most happy about the new sales and the 57% conquest rate on trades. 63% of our sales so far were new entrants in the market without a car to trade in.

My only question here is of that 57% that were "non Chevy" how many were other GM brands? I'm just kind of thinking that if you trade a G6 in on a Malibu, that isn't really that much of a conquest.

[Phoenix]

Originally Posted by HoosierRon

I don't know. I'm not sure it is a good sign if people think GM products look like Acuras. I mean, have you been in an Acura showroom recently? Those ultimium omni-directional hyper-shields on all of the grilles isn't my idea of style.

You're right about new Acuras, but the older ones this old guy is most likely talking about look pretty nice.

The point is, it looks like something more upscale than a bread and butter Chevy sedan. Just wait until Buick gets an Epsilon II.

[Ming]

It's better to look like an Acura and have gangbuster sales than attempt to look "American" as an HHR and have limited appeal (and sales).

[K Dawg ONE]

Originally Posted by Ming

It's better to look like an Acura and have gangbuster sales than attempt to look "American" as an HHR and have limited appeal (and sales).

^^QFT

[ericmvest]

Originally Posted by Ming

It's better to look like an Acura and have gangbuster sales than attempt to look "American" as an HHR and have limited appeal (and sales).

Acura has gangbuster sales?

Acura seems to have taken styling influence from Saturn/Opel, not the other way around, but they botched it up. Also, the current generation Honda Accord seems to have taken styling influence from the current generation Chrysler Sebring. Does Honda Motor have any styling originality? The new Acuras' styling (particularly the crossover SUV's) is awful.

[GM-Joe]

Originally Posted by HoosierRon

Just imagine how many Malibus Chevrolet could be selling...

That looks real good; the convertible is good idea, especially since it could steal the G6's top. As for the wagon ...?