The Chevy Bolt is a Pricing Paradox for Dealers

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Thread: The Chevy Bolt is a Pricing Paradox for Dealers

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    The Chevy Bolt is a Pricing Paradox for Dealers




    Available in just seven states so far, some dealers are already offering deep discounts on the Chevy Bolt, while others are marking up prices in order to take advantage of early exuberance for GM’s latest battery electric vehicle.

    The pricing disparity isn’t even happening across state lines, dealers separated by mere miles are attempting to undercut one another–in SoCal price differences of nearly $5,000 have been observed within a 5 mile radius–as they battle for a small pool of early adopters.

    One dealership 100 miles outside of San Francisco is pushing discounts of up to $3,000 on Bolts this month.
    Read more about The Chevy Bolt is a Pricing Paradox for Dealers at AutoGuide.com.

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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    The only reasons dealers do these stupid mark ups are because people are dumb enough to pay them.
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    I'm in Ohio. Searching a 500 mile radius, I only found one dealer with significant discounts. $3000 off, and they are in MD. Everyone else is offering between $0 and $1000 with the average perhaps around $100-200.
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Nothing new... some dealers really push these things and others are just looking to screw people over.
    There must be some margin in them to give $3K off.
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by FenwickHockey65 View Post
    The only reasons dealers do these stupid mark ups are because people are dumb enough to pay them.
    Might as well blame the victims....
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by Rocket 88 View Post
    Might as well blame the victims....
    In this case, yeah pretty much. There are a ton of reputable dealers out there who won't do added mark ups.
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    It never ceases to amaze me that people will judge the purchasing decisions of others. If someone is willing to pay a $3k premium, why should the dealer (or anyone else for that matter) reject it? These people are presumably adults. For example, I think it's nuts to pay anything to go to a concert -- concerts are a total waste of time, IMO -- but, if you want to go who am I to stand in judgment and say you're stupid for going?
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by FenwickHockey65 View Post
    The only reasons dealers do these stupid mark ups are because people are dumb enough to pay them.
    Quote Originally Posted by eaton53 View Post
    Nothing new... some dealers really push these things and others are just looking to screw people over.
    There must be some margin in them to give $3K off.
    Quote Originally Posted by Rocket 88 View Post
    Might as well blame the victims....
    Pretty much the penalty sometimes for having to be the first on the block, so to speak, with something new.
    Quote Originally Posted by FenwickHockey65 View Post
    In this case, yeah pretty much. There are a ton of reputable dealers out there who won't do added mark ups.
    True. And this is the part that needs to be focused on. Give them the business and let those others keep the car or find a sucker to pay the price.

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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by rand49er View Post
    It never ceases to amaze me that people will judge the purchasing decisions of others. If someone is willing to pay a $3k premium, why should the dealer (or anyone else for that matter) reject it? These people are presumably adults. For example, I think it's nuts to pay anything to go to a concert -- concerts are a total waste of time, IMO -- but, if you want to go who am I to stand in judgment and say you're stupid for going?
    haha....I hadn't gone to a concert in many years, but last year I went to see ELO, yeah....I'm dating myself, and it was the best concert ever. So good I almost went back the following night
    to see them play again. I didn't but I sure as hell wanted to.

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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by rand49er View Post
    It never ceases to amaze me that people will judge the purchasing decisions of others. If someone is willing to pay a $3k premium, why should the dealer (or anyone else for that matter) reject it? These people are presumably adults. For example, I think it's nuts to pay anything to go to a concert -- concerts are a total waste of time, IMO -- but, if you want to go who am I to stand in judgment and say you're stupid for going?
    I hadn't been to a concert in years because tickets have gotten expensive and I'm old enough to remember when they were cheap. However, with age also comes the realization that money spent on experiences I can take with me is money well spent, whether that be concerts or travel. Conversely, money spent on stuff doesn't really make you happy, not in the long term. As a result, this year I've gone to Billy Joel and Stevie Nicks and have tickets to Neil Diamond and Journey. They have all been well worth the money spent.
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Its only a paradox if you did not follow manufacturer procedures

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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by briandors View Post
    I'm in Ohio. Searching a 500 mile radius, I only found one dealer with significant discounts. $3000 off, and they are in MD. Everyone else is offering between $0 and $1000 with the average perhaps around $100-200.

    Aren't we talking about markups instead of discounts?

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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    February sales were already down for Bolt. Not a good sign.

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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by HumilityWalker View Post
    February sales were already down for Bolt. Not a good sign.
    February was only the second month of sales and there were distribution issues. Orion had some quality holds on a number of cars too during that time frame. It looks like GM has been shipping quite a few Bolt EV's in March. So March sales numbers will be more interesting.
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    Re: The Chevy Bolt is a Pricing Paradox for Dealers

    Quote Originally Posted by FenwickHockey65 View Post
    The only reasons dealers do these stupid mark ups are because people are dumb enough to pay them.
    Quote Originally Posted by Rocket 88 View Post
    Might as well blame the victims....
    Quote Originally Posted by FenwickHockey65 View Post
    In this case, yeah pretty much. There are a ton of reputable dealers out there who won't do added mark ups.
    I believe Rocket's point was; we've been told, we are just suppose to go to build a relationship with our local dealer negotiate an honest price; they remain healthy and nearby in case you really need them, instead of driving 1/2 way across the state and buy from some volume-hoor that sells for $100 over invoice cannibalizes margins and jeopardizes you legitimate local businesses.
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