2014 200 to usher in new design direction for Chrysler
By Drew Johnson
Monday, Jan 21 2013
Chrysler's next-generation 200 mid-size sedan will usher in a whole new design direction for the brand, the company's chief designer revealed at the North American International Auto Show in Detroit.
Speaking with WardsAuto, Chrysler chief designer Ralph Gilles revealed that the next 200 will feature a new design direction that doesn't share any “surface language with any previous Chrysler we’ve ever seen.”
“The current Chryslers on the road today certainly don’t reflect where we’re headed,” Gilles said. “What I can safely say is we are deviating from where we are today, completely. It’s a very different feeling (and) look.”
CONTINUE AT LEFTLANENEWS.COMGilles said the Avenger will be retired following the 2013 model year, although the automaker is considering a replacement for the mid-sizer sometime down the line.
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New Lancia-design soon revealed thanks to ‘200’
19 January 2013
In order to get some information about Lancia nowadays, there’s no other way than to look at Chrysler and their plans on the American market. But still, even then you’re not sure whether the 107-year-old Italian brand will benefit from them. Marchionne himself was the one to introduce this utter silence around the luxury brand from Chivasso, and it has been nothing but speculation since. The cooperation with Chrysler is still ongoing, but no one knows what to expect in the future (if anything). The reason for this uncertainty is pretty obvious of course, it’s the European crisis. The current range from Detroit wouldn’t be able to help Lancia and so the brand from Turin is turning more and more into a two-model-brand, like Alfa Romeo has been for quite a while now. Now that the Musa will soon be sold out, the Ypsilon and the Delta will be the only ones still selling in large numbers.
However, there is light at the end of the tunnel, as Chrysler is steadily working on a completely new mid-segment in the US. While Lancia hasn’t done anything worth mentioning in this segment since the Lybra, Chrysler is also struggling with the same problem. Ralph Gilles (picture), CEO of Chrysler, has now thrown some light on this matter. It is, obviously, called the 200 and will most probably represent the (future) identity of Lancia. He said that Chrysler will be going a completely different direction with their brand image and that the current range is absolutely not worthy of the future Chrysler. The D-segment 200-range of tomorrow has, according to Gilles, no connection at all (design-wise) to what the people are used to by the brand from Detroit nowadays.
CONTINUE AT AUTOEDIZIONE.COMGilles had an important message for Lancisti; “Wait until you see the new 200, your faith in Lancia will be restored.”
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We Hear: Next Chrysler 200 To Become More Alfa Romeo Than Chrysler
Written by: Donny Nordlicht
January 18 2013
Since its acquisition by Fiat in 2009, Chrysler has been hard at work pulling from its Italian parent’s toolbox to overhaul its lineup. Next up is the all-new Chrysler 200, which chief designer Ralph Gilles promises to be both “beautiful and relevant,” according to a new report.
CONTINUE AT MOTORTREND.COMChrysler’s compacts aren’t the only vehicles to be receiving Alfa Romeo DNA. It was reported this week that a follow-up to the Dodge Challenger is in the works. That car would share its rear-wheel drive platform with Alfa’s BMW 3 Series-fighter, meaning that the new car would be smaller than the current Challenger.