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08-09-2006, 11:28 PM
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#1 (permalink) |
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7.0 Liter LS7 V8
Join Date: Dec 2004
Location: In hell
Drives: 98 Toyota Avalon
05 Chevrolet Silverado
06 BMW 3
Posts: 6,071
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BMW not dropping "Ultimate Driving Machine" slogan
Contrary to a recent Advertising Age report picked up by Leftlane News and other news outlets, BMW will not drop its "Ultimate Driving Machine" tagline, ad agency GSD&M has said. "BMW has no intention of dropping, altering or in any way moving away from that great line, " spokesman Eric Webber told Cars.com. Instead, the slogan will be run in addition to the new "Company of Ideas" campaign.
http://www.leftlanenews.com/2006/08/...iving-machine/
__________________
 Thanks to FordRules for that signature! Is Pluto a planet? 1991 Toyota Cressida 1969 Cadillac Fleetwood (needs to be restored) 1998 Toyota Avalon 2005 Chevy Silverado 2006 BMW 330i Possibility: 2007 Camry Toyota does NOT give MPG figures, the EPA does! |
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08-09-2006, 11:45 PM
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#2 (permalink) |
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5.3 Liter LS4 V8
Join Date: Feb 2005
Drives: 2005 STS 3.6
Posts: 3,472
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Re: BMW not dropping "Ultimate Driving Machine" slogan
*Phew* That was close. Why abandon one of the best and most recognized slogans on Earth? With all the money that gets thrown around (and away) on slogans for Automakers that are either forgettable or just plain silly, BMW's is concise, evocotive, and straight forward. Dropping it would have been the very height of folly.
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Esplanade (v.), to attempt an explanation while drunk. |
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08-10-2006, 02:25 AM
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#3 (permalink) |
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3.8 Liter Supercharged V6
Join Date: Aug 2005
Location: In My Own Little World
Drives: 2000 Lincoln LS V8
Posts: 661
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Re: BMW not dropping "Ultimate Driving Machine" slogan
there is a god!
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Ohhh Yeahhh Kool-aid Rocks Until That Giant Bowl of Punch Comes Busting Through Your Wall Sigma Pi Zeta-Omicron Chapter
L.G. Fuad |
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08-10-2006, 02:55 AM
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#4 (permalink) |
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Firebird Concept (the turbine one)
Join Date: Mar 2005
Location: Houston, TX
Posts: 11,270
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Re: BMW not dropping "Ultimate Driving Machine" slogan
Yes! Yes! Yes! This is great news, the "Ultimate Driving Machine" is a great slogan.
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I'll make a new sig. Later. |
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08-10-2006, 10:09 AM
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#5 (permalink) |
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7.0 Liter LS7 V8
Join Date: Apr 2004
Location: Cedar Rapids, IA (formerly sunny New Mexico (y muchacho lo falto))
Drives: '02 Corvette Z06, '01 Silverado LT 4x4 Ext Cab, 19
Posts: 5,667
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Re: BMW not dropping "Ultimate Driving Machine" slogan
Wise move. That is a good slogan. And more than a slogan. BMWs actually do perform well, and are a great driving car. Even though I've never owned, nor drivin one. I hope to maybe hop in the drivers seat in one at an autocross, if the driver trusts me that is.
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1979 Chevy Van 1978 Pontiac Firebird 1985 GMC S-15 Jimmy 1992 Pontiac Grand Am 1998 Oldmobile Intrigue 2002 Chevrolet Camaro Z-28 1972 Chevrolet C-10 P/U 1979 Chevrolet K5 Blazer 2002 Chevrolet Corvette Z06 2001 Chevrolet Silverado LT 4x4 Ext Cab "Sometimes you gotta say, 'What the *********'. "What the ********* gives you freedom, freedom creates opportunity, ... opportunity - makes your future." - 'Risky Business' 1983 |
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