Cadillac Chief Robert Ferguson Says ATS Coupe Is On; Europe Gets a Diesel
January 22, 2013
by Todd Lassa
The Robert Ferguson interview began with a question he had heard all day long. This was his last appointment during a Detroit show press preview day that began with the launch of the production Cadillac ELR at the Detroit auto show.
How did he get this job? Less diplomatically, the question might have been worded, “How in the hell did you go from being General Motors’ chief lobbyist in Washington to vice president for global Cadillac?”
“So, I was in Washington, D.C., the last three years. Our largest shareholder was based there…”
“Still is,” I interject.
Ferguson says he was interested in running Cadillac because, “I think it’s a cool job.” That job, he later reveals, though with great subtlety, includes adding a coupe to the ATS range. He won’t confirm bigger-than-CTS models. Cadillac is scheduled to unveil its Mark III CTS, on a longer-wheelbase version of the ATS’s Alpha rear-drive platform, at the New York International Auto Show this spring.
Ferguson didn’t quite hold back on the prospect of adding a coupe model to the ATS sedan. Cadillac showed an ATS coupe concept to journalists way back in 2009.
“Our initial plans for ATS that you describe are still our plans,” he says. “That’s a great car, and we need to have variations of it, and we will.”
Full article at link.